Sökresultat

We found that Swedish fashion companies are ambivalent towards enhancing or concealing their country of origin. Although brand managers acknowledge Swedish country of origin effects as positive in general, their marketing communication is sometimes more focused on positioning the brand as an international label without boundaries. Generally, Björn Borg tries to capitalize on their Swedish country

The study was conducted through an abductive approach and a qualitative research strategy using a hermeneutic epistemological stance. The data was collected using interviews and respondents selected with a purposive sample technique. With interviews as a data collection technique, we have gathered data from five respondents representing larger listed companies, auditors from the four largest audit

Syfte: Uppsatsens syfte är att få en klar bild av familjernas syn på nepotism, samt om denna syn förändrats över tiden och i så fall hur. Metod: Vår uppsats är en kvalitativ undesökning av de två fallföretagen Bonnier AB och Carl Aller Etablissement A/S. Vi har genomfört ett antal intervjuer som vi har relaterat till relevant managementlitteratur. Slutsatser: Vi har funnit att fallföretagen aktivt

Abstract Title: Ethanol for Scania’s future – A scenario based analysis Authors: Anna Hansson and Julia Persson Tutors: Annette Cerne – Department of Business Administration, Lund University Jonas Holmborn – Head of Advanced Combustion, Engine Development, Scania Lennart Thörnqvist – Department of Energy Sciences, Faculty of Engineering, Lund University Problem: Oil-based products are the dominati

The purpose of this study is to examine whether there are any key factors for success to look for in launching a new business that affects the subsequent performance of the venture. Further on, the study will examine if there are any differences between believed and actual factors for success for an entrepreneur and the key factors for success given by existing theory. The purpose of looking in to

In 1997 the Ugandan government introduced a reform program with the ambition to implement universal primary education. The abolition of tuition fees would ideally guarantee access to the public service delivery system as far as primary education is concerned and help to integrate underprivileged groups with the rest of the diverse society. The launch of universal primary education in Uganda implie

Idag råder mer eller mindre personalbrist bland de flesta vård- och omsorgsrelaterade yrken inom den offentliga sektorn. En prognos ställd på uppdrag av Arbetsmarknadsstyrelsen pekar mot att situationen ytterligare kommer att förvärras, för att kulminera runt år 2015. Då kommer Sverige att nå en s.k. ålderspuckel vilket innebär att den yngre generationen har blivit så få till sitt antal i förhålla

We have conducted a phenomenological study on students who will become officers (KB-elever) and our subject is leadership. Our first purpose was to determine their point of view in leadership and how the describe it on two occasions. One occasion before and one after a field-training course in survival techniques. We also wanted to see if the view on leadership was shared and if it had changed aft

Uppsatsen behandlar förslaget från den socialistiska regeringen år 2005 om att införa en flygskatt på transporterade passagerare. Ämnet berördes mycket i media under våren 2006 och kom att skapa reaktioner från olika håll. Skatten är till för att minska antalet flygresenärer samt som ett incitament till att använda mer miljövänligare alternativ för att minska utsläpp från flyget. Syftet med uppsat

Company description: The Company is situated any ten kilometres outside Helsingborg and manufactures waffle cones, both for consumer and for industry. The company is private own and have 2 employees, the company’s turnover is 1.3 million SKr. Problem formulation: Below give a short brief problem formulation by Technique bridge foundation in Lund. Problem description: A packaging equipment that can

utföras med befintliga materialmodeller. Vid framtagning av en ny materialmodell för wellpapp behövs något att verifiera mot för att kontrollera att egenskaperna stämmer överens med verkligheten. För detta ändamål utvecklas inom detta examensarbete en infästning för dragprov av wellpapp. För att kunna utvärdera de olika framtagna förslagen har beräkningar i ANSYS utförts för att kontrollera hur sp

After the formation of the European Union internal market in 1992, member state specific obstacles and barriers were largely removed. This was especially the case in harmonised industries where standardisation and technical regulation have led to legal certainty. Despite this, a large range of trade regulation continues to remain distortional to trade, in addition to the ongoing tariffs and subsid

Many researchers emphasize the increasing strategic importance of supply chain management, but there is still a lack of concrete guidance for managers faced with strategic decisions in supply chain. Within decision-making theories, the rational decision-making model is the most commonly used. This because of its suitable foundation, enabling a structure to the complex decision process. The rationa

Purpose: The purpose of this thesis is to clarify and evaluate the concept of scenario planning. Methodology: Our research methodology has a qualitative approach and uses deductive reasoning. The theoretical field of strategy formulation has been reviewed and in specific the concept scenario planning was unravelled and mapped. Thereafter, our model was tested in a case study where the empirical da

Syftet med denna uppsats är att studera och analysera eventuella strategiförändringar för SJ AB vid övergången från affärsverk till aktiebolag. Vi ämnar undersöka i vilken utsträckning SJ använt sig av de fyra strategiska synsätt som vi definierar i teorikapitlet och vilken ansats som dominerat strategiarbetet innan respektive efter bolagiseringen. Vidare har vi för avsikt att ställa upp ett antal

Thesis purpose: The purpose of the master thesis is to analyse the battle of meaning creation regarding the notion of smoking and to reveal the production of unequal power relations. The battle is fought by different stakeholders through means of language and the study focuses on the tobacco industry in Germany. Methodology: A critical discourse analysis is applied with a qualitative research stra

Large companies in today’s business environment are to a great extent depending on their credit score by rating institutes like Moody’s and Standard & Poor’s. There is however indications that these big institutes are not always rating companies accurately. This is why this thesis aims at developing a new credit rating model, CRITA-Score, with the objective of determining a company’s financial

The purpose of the study is to highlight the issue of student loans securitization, and assure the importance and benefits that could be realized by performing such a transaction. The methodology is a case study for The National Board of Student Aid. It is a qualitative study, mainly using interviews, literature and scientific articles. By using this information we construct a securitization trans

Abstract. Title: Supply Chain Optimization – for Sourced Production. Authors: Patricia Möller and Andreas Paulsson. Tutors: Jan Eskil Hollen – Business Developer, Lilleborg as, Orkla, Everth Larsson – Department of Industrial Management and Logistics, Division of Engineering Logistics, Lund University, Carl-Henric Nilsson – Department of Economics and Business Administration, School of economics a