Sökresultat

Thesis Purpose: The purpose of this study is to explore how young consumers make sense of receiving email marketing communications in today’s digital landscape. Theory: This study adopts the Uses and Gratifications Theory by Katz et al. (1973) which notes that media users are active participants who selectively interact with media to fulfill certain needs. In the context of this study, UGT is use

This bachelor's thesis examines how narratives about queer and/or norm-critical performance strategies can counteract the reproduction of stage stereotypes and preconceived normative role interpretations on the independent theatre stages in Sweden. Based on three dyadic interviews with three different independent theatre groups in Sweden, I have analyzed narratives about queer and norm-critica

Syftet med uppsatsen är att undersöka vilken betydelse commensality, det gemensamma ätandet, har i en svensk kontext. Samt undersöka vilka likheter och skillnader det finns i ätandet mellan unga vuxna, som precis etablerat egna matvanor, och deras föräldrageneration. Arbetet baseras på den problematisering Claude Fischler presenterar som beskriver hur samhällets individualisering även leder till e

As trade wars commence and European integration deepens it becomes increasingly important to investigate the effects that such actions have on the economy. This thesis investigates the effect that the EU and Eurozone has on the economic growth of its member nations. The study utilizes an augmented Solow-model in a fixed effects framework to see the effect that the EU and Euro has had on economic g

The increased awareness of the importance of sustainability has paved the way for a more climate friendly future. But at the same time, biodiversity is at risk due to overstraining practices used by forest and textile industries. Do we have to choose one or the other when ensuring a greener course of action? In this project, the aim has been to explore what can be done when combining only leftove

This bachelor thesis uses firm registration and unemployment data to see if unemployment has an impact on the rate at which firms are formed in Swedish regions in the years 2005-2023. This is done through econometric modelling, namely a linear regression model with region and time specific effects. The results show that there indeed is a relationship between unemployment and firm formation, and sh

Det här examensarbetet handlar om hur man kan närma sig en plats som man har starka band till. Det utforskar jag genom att undersöka min familjs sommarstuga som ligger i Åhus på den skånska östkusten. Där har jag spenderat min barndoms somrar och det är en plats som jag har starka känslor kring. Hur gör jag när jag som arkitektstudent ställs inför att förändra en sådan plats? I det här projektet

This study investigates lexical transfer in the acquisition of Swedish as a third language (L3) among L1 Ukrainian speakers with English as their second language (L2). Employing theoretical frameworks from crosslinguistic influence (CLI) and psychotypology, the research examines how perceived linguistic proximity and proficiency levels can mediate the influence of L1 and L2 on L3 vocabulary acquis

Understanding how plants allocate time between the green-up and senescence phases within a growing season is critical for assessing vegetation responses to environmental change. This thesis investigates the spatiotemporal patterns of the time allocation fraction, defined as the ratio of green-up duration to senescence duration (RGS), across the Tibetan Plateau from 1982 to 2018. Phenological metri

This thesis presents the design and implementation of a web-based simulator, developed to support students in the introductory course in automatic control at LTH. The simulator is meant to serve as a preparatory tool for the laboratories that revolve around two interconnected water tanks, and provides an interactive environment for students to explore system dynamics and PID control prior to atten

This project is about developing and testing a method of how old places can be given new purpose and use through architectural transformation. There are plenty of abandoned factories spread around the country, often in small towns and villages in the countryside. Finding a way to reuse old industrial buildings is a key to further sustainable development. The history and identity of existing build

Water reuse technologies such as Orbital Systems’ recirculating shower offer significant environmental benefits by reducing hot water consumption. However, these systems rely on depth filters whose performance degrades over time due to clogging. Current maintenance strategies use fixed time intervals or pressure-based thresholds, which do not account for individual usage patterns or actual filter

Machine Protection Systems (MPS) at the European Spallation Source (ESS) aim to protect equipment from damage while minimizing accelerator downtime with respect to safety and availability requirements. Main Control Room operators and MPS experts rely on alarm systems to effectively detect faults and guide intervention actions. Current implementations in the Fast Beam Interlock System (FBIS) are pr

Syftet med detta examensarbete är att undersöka vilka faktorer som resenärer anser vara viktigast för en positiv upplevelse av tågresor, med särskilt fokus på punktlighet och upplevelsen av restid. Studien baseras på en enkätundersökning med 103 svarande samt en litteraturstudie inom området järnvägstrafik, kundnöjdhet och restidsvärdering. Resultatet visar tydligt att punktlighet är den mest avgThis thesis investigates which factors training passengers consider most important for a positive travel experience, with a particular focus on punctuality and the perception of travel time. The study is based on a quantitative survey with 103 respondents, complemented by a literature review on customer satisfaction, travel time valuation, and reliability in railway transport. The results show th

I takt med att den rådande klimatdebatten har fått allt större uppmärksamhet har även den negativa påverkan modebranschen har på miljön uppmärksammats. Fast fashion och överkonsumtion är ett växande problem som påverkar den sociala och ekologiska hållbarheten. Allt fler modeföretag har implementerat hållbarhetsinitiativ för att ta sitt ansvar i debatten. Däribland har green demarketing börjat syna

Denna uppsats undersöker hur studenter navigerar mellan interpersonella och professionella relationer i ett sammanhang präglat av nyliberal rationalitet och digitala infrastrukturer kopplade till Web 2.0. Med fokus på självmärktnadspraktiker och konflikten mellan onlinepersonor och verkliga identiteter bygger studien på kvalitativa data från intervjuer och fokusgrupper med universitetsstudenter i This thesis investigates how students navigate interpersonal and professional relationships in the context of neoliberal rationality and Web 2.0 digital infrastructures. Focusing on self-marketization practices and the conflict between online personas and real identities, the study draws on qualitative data from interviews and focus groups with university students aged 20–35. Using a dual theoreti

The everyday struggle of cooking daily meals is something we all fight with every now and then, yet it’s a boorish task that needs to be completed. To improve this activity an inspiring design solution is needed that can assist in solving this problem. Research into the human psyche and user centered scenarios allowed for an understanding of what, how and why of these feelings we experience. To en

Thesis Purpose: This study aims to shed light on how the integration of GenAI in political branding shifts voters' trust and perception of political persuasion attempts. Theoretical Perspective: The theoretical lenses of the Persuasion Knowledge Model and the Source Credibility Theory are used to explore how voters perceive and react to political entities using GenAI in their branding strategi

Urban Green Spaces (UGS) help mitigate the Urban Heat Island effect by lowering Land Surface Temperature (LST). The extent of this cooling effect is influenced by vegetation characteristics and how green spaces are spatially arranged in different urban settings. This thesis investigates the relationship between UGS, urban morphology, and LST in Zurich, Lausanne, and Geneva using high-resolution (1

This bachelor’s degree project explores the evolving relationship between users and digital cameras in the age of smartphones. While mobile devices offer convenience, they often reduce photography to a casual, thoughtless act. In contrast, standalone digital cameras provide intentionality and superior control, but their complexity deters casual users. Motivated by a desire to reclaim photography a