Prankvertising is a phenomenon that is gaining significant exposure in marketing world, attracting both small and large companies to implement it as a new advertising strategy. Its success has been proven by millions of views and shares within a few days, reflecting an effective tool of viral marketing. Despite its success in gaining rapid audience reach, the argument relating to its true success,

Modern ergonomics evaluation tools normally consider work postures as static and isolated positions. These tools have not taken into consideration the cumulative stress that builds up from repetitive tasks and work positions. The purpose of this Master Thesis is to do an initial research whether time can be used as a variable for a predictive dynamic analysis model for musculoskeletal disorders (M

This thesis examines the medieval notions of gender and sexuality through the eyes of contemporary scholarly work in this field of research. The dominant medieval notion of women/femininity and men/masculinity has been the focus in my reading and understanding of those texts. I have been presented to medieval texts of different genres. The research deal with the questions of what was considered to

För det fall ett straffbuds tillämpningsområde inte omfattar gärningstyper som kan skada dess skyddsintressen, föreligger det p.g.a. avsaknaden av lagens straffhot, en förhöjd risk för att viktiga enskilda, allmänna och/eller statliga intressen utsätts för kränkningar. Det faktum att ett straffbud inte omfattar handlingar som kan skada dess skyddsintressen, är dock inte tillräckligt för att det skIn case the scope of a criminal provision does not include acts that can harm its legal goods, there is due to the absence of the threat of punishment, an increased risk that important individual, general and/or state interests are subjected to violations. However, the fact that a criminal provision does not include acts that can harm its legal goods is not sufficient to justify the expansion of i

Den här uppsatsen handlar om ett antal grammatiska avvikelsers uppkomst som ett kinesiskt barn gör under den tid den lär sig sitt modersmål.

The aim of this thesis is to highlight how gender and racialisation shapes lived experiences within the Swedish theatre context. The study is based on interviews with four non-white actors working or studying in Sweden. To interpret the material from the interviews I use narrative analysis and draw on Sara Ahmed’s queer phenomenology and its concept of orientation. I use a phenomenological perpect

The problem of representing animals in literature and poetry is a topic that lately has started to receive more attention from theorists and literary scholars. In her poetry book Liknöjd fauna, the swedish poet Aase Berg creates a space for negotiating and deconstructing the borders between human, animal and nature. At the same time, the poems seem to lead a discussion on the very act of represent

Syfte: Syftet med denna uppsats är att empiriskt undersöka utförandet av earnings management under börsintroduktioner bland svenska bolag med hemvist i Sverige som noterats under 2009 och 2010. Studien ämnar även utreda vilka faktorer som påverkar utförandet av earnings management samt tänkbara orsaker till eventuella skillnader mellan Sverige och USA. Teoretiska referensramen: Den teoretiska ref

This study is based on a ten weeks fieldwork in Tunis during the fall of 2013, where I interviewed seven organizations working on social development in marginalized areas. The thesis examines conditions for social development in Tunisia nearly three years after the uprising in 2011, and specifically how different actors perceive themselves and others. Combining post-development theory, social move

In the last four decades different regulations have been introduced through directives and agreements to strengthen the work for a sustainable future and the road to reach it. The Environmental Impact Assessment (EIA) is one practical example which is suppose to provide a broad prediction of how a project will affect the environment. On the one hand EIA is a regulated, strong tool to reach a susta

NFC was often predicted in media as well as academic literature to become a de facto standard, which offers great value. Today there are more smartphones than personal computers and tab-lets combined, predicting that the mobile payment market to grow radically. NFC is often cited as a suitable technology for mobile payment solutions. This thesis aims to answer the research question why NFC has not

Den kraftiga utvecklingen av Internet, sociala medier och BYOD har påverkat företags syn på anställdas privata och yrkesverksamma dator- och Internetanvändning. Företag måste idag anpassa verksamheten för att på bästa sätt utnyttja de positiva aspekterna, men samtidigt också undvika de risker och hot som kan skapas. Syftet med studien är att belysa hur företag påverkas av anställdas dator- och Int

This research is an investigation in landscape policies to counter cultural landscape degradation in the Castelli Romani, a region of central Italy change. In the municipality of Ariccia, well-known in the region for its policies for sustainability, two contemporaneous projects aim to restore a degraded landscape long associated with historical, natural, and cultural meaning. The first, initiated

Uppsatsen undersöker hur förlagen presenterar och framställer sina deckarförfattare, både i marknadsföringens textuella beskrivningar och i fotografier av författarna. Studien är inriktad på de förlag som har den mest omfattande deckarutgivningen i Sverige idag och presenterar och analyserar främst återkommande men även vissa avvikande mönster som har kunnat urskiljas i framställningarna. Resultat

The aim of this study was to examine how nature-supported rehabilitation is portrayed and how the current discourses appear in a number of articles, reports and websites. The method that we used was critical discourse analysis by Norman Fairclough’s reasoning. The empirics were chosen from a targeted selection based on the purpose of the study. The distinguished discourses we found in the material

This study aims to collect, sort and analyze feminist symbols used during four demonstrations in Lund and Malmö on the International women’s day 2014. The theoretical focus lies upon how the participants in the study use the symbols as a tool for representation. The material consists of about 100 photographs taken during the demonstrations, in accordance to the method of photo-documentation, and 2

Introduction: In the last decade Business intelligence became increasingly important for organizations to adopt in order to compete in highly changing industries. The main purpose of the business intelligence system is to enable users to make and execute decisions better and faster. However, the success of business intelligence is not guaranteed. Users are defined as one of the main sources of the

This essay analyzes central directional documents of Swedish international development with the aim to analyze the problem representation of gender inequality, using Carol Bacchi's “What's the problem represented to be?”-approach to discourse analysis. Central for this essay's framework is postcolonial feminism pursuantly the understanding of Chandra Talpade Mohanty, as well as a criti