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Brand Trust and Authenticity: The link between trust in brands and the consumer's role on the market

Consumers increasingly demand that brand authenticity means that the brand's values are aligned with the corporation's actions, which are made transparent (Holt 2002). Interrogating Holt's claim that "consumer resistance" is inevitably staged in the marketplace, I suggest that the implications of seeing brand authenticity as linked to trust are related to how the consumer's role on the market is p

Rügen : a Forgotten Fief of the Danish Kings c. 1168–1325. Preter Rugiam et Terras ei Attinentes

The principality of Rügen was a fief under the Danish kings for nearly 200 years. In that time its princes provided valuable assistance in the form of primarily military service. This thesis tells the story of the forgotten principality and how its princes helped shape many of the most important events in Danish medieval history. From the conquest of Estonia, the civil wars of the 1240-60 and the

The use of health economic evaluations in pharmaceutical priority setting - The case of Sweden

The production of health economic evaluations of pharmaceuticals is a global, multibillion dollar industry. Despite this fact, little is known about what happens after a health economic evaluation has been produced. Will it be used at all, and if so, how? Who uses economic evaluations and for what purposes? Are there differences in the use patterns between decision makers at macro, meso and micro

Geographic differentiation and population history in Silene dioica and S. hifacensis: variation in chloroplast DNA and allozymes

Popular Abstract in Swedish Geografisk differentiering och populationshistoria hos Rödblära (Silene dioica) och S. hifacensis: allozym- och kloroplast-DNA variation När man studerar evolution är det viktigt att veta hur mycket genetisk variation det finns inom och mellan individer, populationer och arter. Hur mycket genetisk variation det finns och hur den är fördelad inom en art är viktigt för aIn this thesis I used allozymes and PCR-RFLP analysis of chloroplast DNA (cpDNA) to investigate geographic differentiation within the widespread Silene dioica (L.) Clairv. (Caryophyllaceae) and the narrowly-distributed S. hifacensis Rouy ex Willk., (a Spanish endemic). In an investigation of allozyme variation in Nordic S. dioica, multivariate analysis of variation at eight polymorphic loci reveal

Node Localization in Unsynchronized Time of Arrival Sensor Networks

We present a method for solving the previously unstudied problem of localizing a set of receivers and directions from transmitters placed far from the receivers, measuring unsynchronized time of arrival data. The same problem is present in node localization of microphone and antenna arrays. The solution algorithm using 5 receivers and 9 transmitters is extended to the overdetermined case in a stra

Sambors efterlevandeskydd i Skandinavien – en komparativ studie med rättspolitiska reflektioner

När ett samboförhållande upphör genom den ena sambons död har den efterlevande sambon oftast ett lagstadgat ekonomiskt skydd. Detta gäller i samtliga skandinaviska länder. Uppsatsen syftar till att jämföra efterlevandeskyddet för sambor i Sverige, Norge och Danmark, eftersom skyddet i dessa länder skiljer sig åt. I Sverige har efterlevande sambor rätt att begära bodelning. Sambor med gemensamma bWhen cohabitation ceases by the death of one of the cohabitants, the surviving cohabitant usually has a statutory right to some financial protection. This applies to all Scandinavian countries. The purpose of this thesis is to compare the financial protection that surviving cohabitants have in Sweden, Norway and Denmark, since the protection in these countries differs. In Sweden, a cohabitant who

Måste vi höja våra röster för att höras? - Om kampen för kvinnlig rösträtt under 1900talets två första årtionden.

Syftet med denna uppsats är att med hjälp av en rättshistorisk metod undersöka och analysera de svenska kvinnornas kamp för politiska rättigheter. Detta har gjorts med en komparativ del där jag jämfört med de brittiska kvinnornas kamp. För att uppfylla syftet har jag besvarat fyra frågeställningar rörande aspekter som påverkade beslutet. Brittiska kvinnor fick rösträtt 1918 och tio år senare på The purpose of this essay is to examine and analyse the Swedish women’s struggle for political rights by using a legal historical method. This has been done with a comparative part where this fight has been compared to the fight done by British women. To achieve the purpose, I answered four questions concerning the aspects that influenced the decision. British women won the vote in 1918 and ten ye

En studie av kriminalisering av deltagande i väpnade konflikter - Ett moraliskt dilemma i en globaliserad värld.

The participation by Swedish citizens in foreign armed conflicts is a topic that has been receiving an increasing amount of attention not only in the media but also in the political debate. The debate has first and foremost centered around those Swedish citizens travelling to Syria to join various terrorist organisations but the topic extends further, is far more complex and gives rise to a number