Sökresultat

Objective To study if the Swedish venture capitalists consider business plans in their screening process, and in such case, what aspects they evaluate in order to develop a targeted template for Swedish entrepreneurs. A secondary objective is to describe what other factors Swedish venture capitalists evaluate as a part of their assessment. Methodology The method, which has been used in order to te

Uppsatsens syfte är att försöka förstå, utifrån existerande teorier och med hjälp av insamlad empiri, vilka parametrar i ett kundperspektiv som är av betydelse vid utvecklingen av en prissättningsförmåga bland business-to-business-företag. Vi har använt oss av en kvalitativ metod vars ansats är av abduktiv karaktär. Den empiriska datan har samlats in genom semi-strukturerade intervjuer vilka har g

En sammanfattning av uppsatsen på maximalt 8000 tecken.

Thesis purpose: The purpose of the master thesis is to examine what affects Generation Y’s values, attitudes and beliefs towards the fair trade label and ecological quality labels. The purpose is also to investigate how these two quality labels are received by Generation Y, in order to delve deeper into the relationship between the labels. This research will contribute with new insights about Gene

The purpose in this thesis is to construct a customized plan of action regarding how to improve the organizational culture for innovations. Siemens Industrial Turbomachinery Gas Turbine R&D experiences a successful past and present. They operate in a mature industry and have ascertained a need for improvement with innovations. Companies, likely SIT AB, that have practiced a successful past and

Thesis Purpose: This study aims to test whether electronic word-of-mouth in the form of comments on twitter are representative of overall word-of-mouth. The relationship between marketing, twitter comments, sales is tested and compared to word-of-mouth theory and previous studies. Methodology: A combination of cross-sectional research and case study research methodologies were used to understand T

This theoretical reflections evaluates my own learning experiences during six months in the master program of entrepreneurship at Lund University. I will focus on how to carry out an entrepreneurial project alone and what importance networks have in this process. I will use four main areas of theory that I will discuss and analyze; The comparison between team start-ups and solo start-ups, networki

Purpose: The purpose of this thesis is to find intermodal transportation solutions for COMPANY X’s production in Turkey to different destinations in Europe. Methodology: The analysis is mainly based on quantitative studies. An inductive approach has been used to connect theoretical perspectives and the empirical material. Theory: General theories within transports and environmental effects are ill

The purpose of this thesis is to gain deeper understanding of Smartphones as a marketing communication channel and to identify the key success factors. The aim is to be able to develop our own framework for successful mobile marketing, which pitfalls to avoid and which factors to emphasize, by reviewing previous studies and further develop these by applying them to a case study, which will enable

our study purpose is about how to develop a model from Balanced Scorecard to Strategy Map, we chosen Ericsson as our case study. we start with the research of the Ericsson's BSC, then find the problems which existing in BSC. Ana then built the Strategy map from these problems, use the advantages of the Strategy Map to complement BSC.

In this thesis, I address the potential success factors of sonic branding. By extensively examining sound identities and sonic logos, across all the possible phases of its creation and implementation; I am conducting this study with the ambition of finding, mapping and analyzing its potential success factors. My main purpose in carrying out this study is hence to contribute to a clearer, more focu

I want to find out whether it is possible to draw any connection between payment behaviour and corporate reputation on a business-to-business level or whether it is rather trust that is effected and if so in both cases how and why. My qualitative research has an inductive approach and has been done by using an unstructured interview technique. I have used Chun’s definition of corporate reputation

Samhällsutvecklingen leder till ett ökande informationsflöde, och ökande krav på beslut och åtgärder i olika situationer. Vuxna är bättre rustade än ungdomar att hantera sådana psykologiska stressituationer. Syftet med denna undersökning har varit att undersöka om det förelåg någon skillnad mellan två grupper gymnasieelever under sista året på naturvetenskapligt program. Interventionsgruppen, som

Rätten till utdelning kan komma att bli en tänkbar generationsskiftesmodell eftersom interna aktieöverlåtelser beskattas hårdare än tidigare med de nya 3:12 reglerna. För att kunna analysera huruvida det finns incitament för att använda sig av rätten till utdelning användes tre olika scenarier. Dessa utgår från två olika former av fåmansbolag där det ena företaget bedriver ett mindre lönsamt tjäns

Uttrycket handel har som oftast betytt handel med varor, men tjänstesektorn har internationellt alltid haft en stor betydelse. Det finns rättsliga frågor som sammanfaller mellan varuhandeln och tjänstehandeln. Det finns även olikheter som exempelvis att tjänstehandeln har stark anknyt-ning till den fria rörligheten för kapital och personer. Den teknologiska utvecklingen i industriländerna har gjor

Fulltext är ej tillgänglig i elektronisk form. För lån/kopia av tryckt uppsats kontakta Medicinska fakultetens bibliotek, Lunds universitet

Fulltext är ej tillgänglig i elektronisk form. För lån/kopia av tryckt uppsats kontakta Medicinska fakultetens bibliotek, Lunds universitet

The purpose of this paper is to shed light on possible cultural, political and legal problems and possibilities that may arise when western companies enter the Chinese market by means of an industrial park. Conclusions: Industrial parks are not a universal establishment strategy that solves all potential problems. For small and medium enterprises entering the Chinese market through an industrial p