Exploring peer-to-peer last-mile delivery: an IKEA case study
The retail landscape has endured significant changes as a result of the e-commerce industry’s rapid growth over the last decade. As new channels are being added, traditional brick-andmortar retailers have transformed into multi- and omni-channel retailers in order to seize this growth opportunity. Last-mile delivery is stated to be one of the logistical processes mostly affected by the shift to om