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The perceived problem being explored in this bachelor thesis study is how the widespread use of the term psykisk ohälsa (mental illness) might be used to include the perceived suffering that is a part of life. Based on this problem, the chosen purpose of this essay is to explore how welfare officers perceive the widespread use of the term psykisk ohälsa. Interviews have been conducted with seven w
The study sets out the objective to investigate how a firm’s customer-base diversification affects its stock return idiosyncratic volatility. The research paper primarily focuses on the way that the distribution of sales impacts the firm specific risk that is unrelated to the risk of the market, and it does so through the use of both a geographical and an operating customer-base concentration meas
Physical education could play an important role in promoting future physical activity, but do students perceive the physical education content to be relevant for their personal and future goals? And does this affect their in-class motivation? The aim of this study was to investigate the role of perceived relevance of physical education course content in relation to students‘ contextual self-determ
This bachelor thesis is written within the field of strategic communication, focusing on marketing communication and the concept of sensemaking. Instead of seeing a high involvement purchase according to the traditional and linear buyer decision process, this thesis suggests the purchase instead to be seen as a customer journey, which addresses the complexity of the purchase. The aim of the study
Välgörenhetsorganisationer använder sig ofta av marknadsföringsstrategier som spelar på mottagarens känslor för att samla in donationer. Fungerar denna strategi, och skiljer det sig åt när det handlar om engångsdonationer eller månadsdonationer? Det antogs vara en skillnad mellan rationella och intuitiva människor där de intuitiva skulle uppleva en psykologisk avtrubbning när de utsattes för en koNon-profit organisations often use marketing strategies that play on people’s emotions to encourage donations. Does this strategy work, and does it differ between single and monthly donations? It was hypothesized that there is a difference between rational and intuitive people where the latter would experience a psychological numbing when facing a continuous negative framing. It was therefore hypo
Purpose: The purpose is to explore the phenomenon of utilizing corporate museums in internal branding, in order to understand what they are, how they are used and why in the context of strategic brand management in general and brands with a heritage in particular. Methodology: A qualitative multiple case study with a constructionist and inductive approach has been executed. The case companies rep
Coastal protection is vital for protecting infrastructure, coastal environments and human lives against flooding. Building ecient coastal protection requires a good understanding of maximum sea levels which might occur indifferent time periods in the future. Extreme value theory provides a mathematical framework for such analyses. On November 13, 1872 the biggest recorded sea level surge devastat
Världens första höghastighetsbana byggdes mellan Tokyo och Osaka år 1964. Sedan dess har länder i framförallt Asien och Europa också infört höghastighetståg och just nu pågår arbetet med höghastighetsjärnväg i Sverige. Den kommer att trafikeras av höghastighetståg med en hastighet upp till 320 km/h. Det är beslutat att järnvägen ska utformas med fixerade spår vilket är den vanligaste lösningen för
Transnational actors such as the European Union, encourages and promotes the development of circular economics. The rationale is financially based, but it also comes from a perspective of sustainability. Funding is provided to programmes and projects with this intent in mind. Symbiosis is a concept within circular economics in which public and private actors can utilize each other’s residuals and
The term Smart City is a frequently used term regarding cities' modern ICT solutions that contribute towards sustainable development and the improvement of the life quality of citizens. However, Smart City incorporates several areas of which can make a city smarter and is considered ambiguous in its very definition. This thesis aims to discover the issues related to the lack of a standard defi
Noting a need for a closer understanding of the discrepancy between the actions that sustainable smartphone applications encourage and the actions that the users perform, this thesis explores the implications for sustainable consumption practices. This thesis takes a sociological approach to markets, focusing on three key concepts (market devices, socio-technical scripts, qualification) to answer
OBJECTIVE-To report the incidence of sight-threatening vascular lesions in type 2 diabetic subjects without retinopathy after adopting a 3-year interval screening program. RESEARCH DESIGN AND METHODS-In all, 1,691 type 2 diabetic subjects with no detectable retinopathy in two 50 degrees red-free fundus photographs were scheduled for follow-up with photography 3 years later. Age at diabetes diagnos
Many decisions in the everyday work of the structural engineer are taken under the influence of uncertainties. The degree of uncertainty affects the quality and variability of the outcome of the structural design work. The effect of uncertainties related to knowledge and experience of the structural engineer was studied in a round robin investigation. Despite a relatively well defined task, the re
