Den eviga strävan efter idealet
Abstract Title The eternal pursuit of the ideal A study about the interaction between the female ideal, consumers identity projects and personal brands on Instagram Seminar date 2016-06-02 Subject/course FEKH29 – Bachelor’s thesis in Marketing, 15 ECTS Authors Emma Bogren, Annika Eriksson and Julia Sjöberg Advisor Clara Gustafsson Key words Identity, Ideal, Culture, Personal brands Issue Ind
