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Din sökning på "SASH92 – Social AI through the Looking Glass" gav 55506 sökträffar

The Social Brand – Aspects of Social Media Implementation

The thesis circles around Social Media, B2B Brand Building and Business Performance Measurements. In the intersection between these a knowledge gap was identified. The following research questions were formed: How should companies go about when implementing Social Media? How should the performance of Social Media engagement be measured? The urgency for answering these questions was identified. Thi

Marketing the Beatiful Black Sheep: Studying the Image Creation Process of Destinations with Social Problems through a Dialectical Approach of Myth Makers using Photo Elicitation and Story Telling

Thesis purpose: With this study we aim to understand how the interrelationship of DMOs and consumers working as myth makers, create the overall image of a destination with social problems where especially negative imagery is avoided by DMOs. Methodology: In order to understand the dialectical image creation process of destinations with social problems a grounded theory approach, which is character

The reproduction of glass walls - A Social Identity perspective on groups in office landscapes with free seating

Syfte: Syftet med studien är att utifrån ett socialt identitetsperspektiv fördjupa kunskapen kring förekomsten av grupperingar i kontorslandskap med fri placering. Metod: Studien utgår ifrån en iterativ metod där semistrukturerade intervjuer har tillämpats. Vidare har studien grundats i en socialkonstruktionistisk ansats och studiens analys har utgått ifrån ett tolkande perspektiv. Teoretisk referPurpose: The purpose of the study is to deepen the knowledge about the formation of groups in an office landscape with free seating from a social identity perspective. Methodology: This study uses an iterative method, where semi-structured interviews have been conducted. The essay takes on a social constructionist approach and the analysis has been based on an interpretative perspective. Theoretic