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The crossroad between individual experience of depression and the diagnostic systems.

The aim of this thesis was to study individual experiences of depression and the meetings between individual experiences and the diagnostic criteria of depression. The purpose of this study was to analyse depression from a social constructionist perspective to determine how individuals construct the illness known as depression. The study was conducted by using 5 autobiographies. The autobiographie

Walking the Walk and Talking the Talk: A Case Study of Organizational Identity Dynamics at Sparbanken Gripen

Purpose: The purpose of our study is to further the understanding of the dynamics between organizational identity, culture and image, and the role of HR in this dynamic. Theoretical Model: Our own conceptual understanding of the Organizational Identity Dynamics Model as put forwards by Hatch and Schultz (2002) Empirical Foundation: Our empirical material was gathered through semi-structured interv

Identifying with fun and family in the time of changes and downsize

Title: Identifying with fun and family in the time of changes and downsize. Seminar date: June 1st, 2009 Course: Masters thesis in Business Administration Programme for Managing People, Knowledge and Change, 15 University Credit Points (15 ECTS). Author: Ellert Örn Erlingsson and Elvar Ólafsson Advisor: Sara Louise Muhr Key words: Cultural family metaphor, Resistance, Cynicism, Organizational iden

The Impact of Special Dividend and Redemption Announcements on the Swedish Stock Market

The aim with this study is to investigate the market reactions to announcements of special dividends and redemptions in Sweden and thus if these announcements can signal information. This study is an event study, where the event is the day of the announcement of a suggestion regarding issuance of special dividends or redemptions. The abnormal returns were estimated for two samples with the market

Mincing the brand – A study of the relationship between private labels and retailer brands

Purpose: To contribute to the understanding of the relationship between private labels and the retailer brand in grocery retailing. Methodology: We use structured interviews as a cross-sectional method for quantitative data collection. The existence of the relationship is tested through correlation analysis and regression analysis. Theoretical perspective: Perceived quality of private labels and o

The Sad Story of Regulated Markets: A study of relationships and networks on the Swedish market of alcoholic beverages

The purpose of this thesis is to create a greater understanding of relationships and networks on regulated markets. This includes what the climate are like on such a market and how different aspects within relationships and networks are affected by regulations. By the use of a deductive approach, a qualitative study was performed. This was carried out by interviewing different actors on the Swedis

The Effects of Culture on Retail Customer Service Expectations in the US and Sweden

This thesis attempts to clarify the impact of cultural differences on customer expectations of service level. Furthermore, we want to determine whether or not expectations of service differ enough to be quantifiable between two countries, Sweden and the US, mostly regarded as similar in business practices. The conclusion showed that higher ratings on four of Hofstede’s five cultural indexes were a

The impact of store atmospherics and consumer attitudes on in-store behavior – What determines the buying decision of functional food?

Thesis purpose: The aim of this paper is to extend the knowledge of what influences the purchase decision of functional food in the store. By applying the M-R model in a new setting - the dairy department in grocery retailing in Sweden - and adding variables related to health attitudes, the aim is to contribute to existing research concerning in-store purchase decision making and store environment

“A Perfect Match” - Organizational and individual influence of the supplier-client relationship in the communications industry

With a strong company culture an organisation has relationships with their clients on an organizational level rather than on an individual. This simplifies the ability to change team members in order to enforce creativity and keep clients on a long-term basis. In turn the final product/service improves, which creates long-term relationships. Additionally, relationships on a personal level due to s

Media advertising in Europe - The issue of standardisation from both the business and legal perspective

It is clear that media advertising is one of the crucial marketing tools for companies in order to promote their products and services. As we are moving towards more and more economic integration, both on a regional and global scale, the question about standardisation of media advertising has become increasingly important and is nowadays subject to discussion in most international companies. This

Interaction and barriers - the Big Four audit firms in the Öresund region

Uppsatsens syfte är att skapa en bättre förståelse kring samarbetet och rörligheten mellan var och en av de fyra stora revisionsfirmorna över sundet. Detta med ett huvudsakligt fokus på revision. Uppsatsens studie är kvalitativ och utförd med hjälp av intervjuer för att svara på forskningsfrågan; Hur samarbetar The Big Four över Öresund och upplever de någon rörlighet? Teorin om strategiska allian

CSR Communication: An Explorative Study on the Message Content and the Meanings they Convey

We explored how a company tries to overcome the problems of awareness, attribution and the definitional misunderstandings of the CSR concept by investigating the message content of communication of a company that positions themselves on their CSR values and activities. This study has an exploratory approach with a strong qualitative focus. The empirical data for this study was collected from Baris