Purpose: The study aims to examine whether health consciousness, as a cognitive heuristic, influences the impact of vegan labels, as external cues, on product attribute perceptions such as taste, health, and environmental friendliness, as well as on consumption intentions. As consumers face cognitive limitations when evaluating food products, this research aim to contribute to the understandin

Purpose: The objective of this study is to explore sojourners’ acculturation process within the context of retail spaces and gain a deeper understanding of market-mediated spaces in consumer acculturation. Methodology: The study employed a qualitative research approach. In total, 15 semi-structured interviews with sojourners from eight Asian countries were conducted. The analysis of the data was g

Purpose: This study pursues a purpose rooted in the research gap of brand perception of passive stakeholders, to address the under-explored role of passive stakeholders, particularly recruiters, in shaping and reshaping university perception. Research question: In which ways do brand perceptions differ between active and passive stakeholders of higher-educational institutional brands? Methodolo

Lipid nanoparticles (LNPs) are clinically approved for mRNA-based vaccines and liver-targeted siRNA delivery. However, poor nucleic acid delivery efficiency limits their application in extrahepatic tissues and tumors. Here, using live-cell and super-resolution microscopy, we identify multiple distinct steps of inefficiencies in the cytosolic delivery of both siRNA and mRNA cargoes. Membrane damage

This thesis explores how a sustainable future for the Sinharaja forest reserve might be achieved. Sinharaja is the largest remaining tract of ancient rainforest in Sri Lanka, home to a diverse array of flora and fauna, the majority of which are endemic. While conservation efforts initiated by the Sri Lankan government provide a promising framework for protecting this unique landscape, challenges

This thesis explores the phenomenon of employee ambassadorship in the public sector within the framework of internal branding. The aim is to identify the factors that facilitate or hinder employee ambassadorship, particularly on an individual and organizational level. The study challenged the dominant managerial perspective on internal branding by establishing an employee-centered approach which r

As climate change accelerates, rising sea levels and eroding shorelines are reshaping our coastal landscapes. Short-term fixes, such as beach nourishment and offshore breakwaters, are proving increasingly ineffective and costly. In nations like Sri Lanka, where tourism is a vital pillar of the economy and heavily dependent on beaches, these transient measures have become financially unsustainable.

As digital content is taking up more and more space in everyday life, brands increasingly turn to social media platforms like TikTok to engage with audiences, especially young adults. However, with this increase also comes a rise in advertising skepticism and users’ heightened awareness of persuasive tactics employed by brands. As a result, it has be-come essential for brands to appear authentic i

Internal social media (ISM) platforms have transformed internal communication by enabling dialogue, participation, and shared meaning-making across organizational hierarchies and locations. While previous research has highlighted ISM’s role in knowledge sharing and employee engagement, less attention has been paid to its function in shaping organizational identity from a managerial perspective. Th

This work seeks to investigate and answer how different perspectives during the sketching process can influence a project’s design and decision-making, as well as how it is expressed in the finished result. I mean to exemplify how the approach can be used as a tool to more strategically and fundamentally explore one’s own sketching process, to understand what really control and motivate critical d

Tokyo - the largest city in the world, full of skyscrapers, huge train stations, and large department stores. But in their shadows, in the tiny alleyways lined with bars and restaurants - one can find some of the most interesting aspects of the city. This thesis investigates Tokyo’s tiny alleyways that are remnants of the black markets that emerged throughout the city after the Second World War. T

The aim of this Master Thesis was to develop an anti-slip controller for a small single person electric vehicle to prevent slipping during acceleration. Due to limited space on the vehicle it is not possible to fit sensors for measuring the vehicle’s speed, and thus the traditional way of calculating slip by comparing wheel and vehicle speed is not possible. Another difficulty was the fact that th

Södra Sverige saknar planerbara energikällor. En gasturbin är en flexibel lösning på detta problem, men dess effekt kommer att variera beroende på var den placeras i det sydligaste elområdet SE4.In the SE4 bidding area in Sweden, there exist few sources of dispatchable power. The area relies on transmission from the north or intermittent production. The installation of a gas turbine could alleviate these issues in the near future and improve voltage stability and power transfer to the region. Depending on where this gas turbine is located, there will be differences in system performance.

Society is undergoing a great transformation with regard to the climate crisis, where electrification plays a crucial role in decarbonizing. To meet the future energy demand, improving power grid utilization is essential. This thesis develops standardized methods to evaluate and identify key parameters in terms of impact and branch loading, and to determine the probability of load flow scenarios u

Denna avhandling undersöker möjligheterna att bestämma en kameras vinkelposition i tilt, panorering och rotation (PTR) genom att analysera bilderna tagna av kameran. Detta ska göras på bilder där alla objekt i bilden är ur fokus. För närvarande kan en användare styra kameran på distans och instruera den att placera sig i en specifik vinkelposition. Men det finns ingen återkoppling som bekräftar omThis thesis investigates the possibilities of determining a camera's angle position in tilt, pan and roll (PTR), by analysing the images taken by the camera. This is to be done on images where all the objects are out of focus. Currently a user can operate the camera remotely and tell the camera to place itself in a specific angle position. But there is no feedback, saying if the camera has g

Denna rapport handlar om processen för att ge en robotarm möjligheten att läsa och utföra rörelser från en G-kodfil. En sådan lösning kan ha betydande fördelar för robotarmarnas ägare och tillverkare, genom att möjliggöra nya arbetsuppgifter. Vårt mål var att implementera en konceptuell demonstration som visar att robotarmen kan programmeras för att läsa G-kod och utföra uppgifter liknande de som This paper is about the process of making a general purpose robot arm able to read and execute movements from a G-code file. A solution to this problem could prove beneficial to the owners and developers of the robot as it could create new possible work tasks for said robot. Our goal is to implement a proof of concept that shows that the robot could be made to read g-code and do tasks that a 3D-pr

Examensarbetet fokuserar på utvärdering samt testning av FLEXNET, ett Unattended Ground Sensor (UGS) system utvecklat av Bertin Exensor. FLEXNET:s grund-läggande syfte är att övervaka stora områden utan att kräva omfattande resurser i form av personal som aktivt övervakar och underhåller systemet på plats. Vid utvecklandet av större system kan det ofta vara besvärligt att utföra fullskaliga testThe thesis focuses on the evaluation and testing of FLEXNET, an Unattended Ground Sensor (UGS) system developed by Bertin Exensor. The primary purpose of FLEXNET is to monitor large areas without requiring extensive resources in the form of personnel actively monitoring and maintaining the system on site. In the development of comprehensive systems it can often be challenging to carry out full-sc

This work applied Bayesian Optimization (BO) for the task of calibrating methane-related parameters in the Lund-Potsdam-Jena General Ecosystem Simulator (LPJ-GUESS v4.1). A Gaussian Process (GP) was used as the surrogate model within the BO framework. Additionally, other enhancements we applied to the BO framework such as the use of complexity-penalizing priors for GP hyperparameters and numerical

This thesis examines how coaching shapes the learning experience in incubator programs, drawing on the perspectives of both coaches and early-stage entrepreneurs. While coaching is often positioned as a core learning intervention within incubators, its actual role in entrepreneurial learning remains insufficiently understood. Based on eleven semi-structured interviews with participants from incuba