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Syfte: Uppsatsens syfte är att undersöka hur ett varumärke kan gå från att uppfattas som rent till att bli smutsigt. Med utgångspunkt i teorier kring rent och smutsigt, brand communities och subkulturer vill vi bidra till en ökad förståelse för vad som kan påverka ett varumärke negativt. Metod: Studien är genomförd med en kvalitativ forskningsmetod där den empiriska datainsamlingen har gjorts främ

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Stadsodling har beskrivits som ett positivt inslag i det urbana rummet. Sedan 2006 har fler och fler hyresgäster i olika bostadsområden i Malmö möjlighet att odla i pallkragar i anknytning till sitt hus. Att använda odling för att skapa en viss typ av område och hyresgäst har dock inte tidigare belysts ur ett maktperspektiv. Syftet med denna studie är att med begreppet governmentality diskutera h

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Bakgrund: Innebandy är den största inomhusidrotten i Sverige och har drygt 90 000 aktiva barn och ungdomar upp till och med 15 års ålder. För dessa ungdomar är det vanligt att föräldrar är tränare, framförallt pappor. Skadeproblematiken i innebandy är inte fullt kartlagt framförallt inte gällande barn och ungdomar däremot har de akuta skadorna hos samtliga innebandyspelare i Sverige ökat mellan 20

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The modern human being is exposed to different kinds of light during a normal day, both natural light and adjusted lighting. The idea that light affects us is uncontested, and so affecting the light in turn becomes a question of well-being. It is often thought that abundant and strong lighting is good lighting, but this is far from always accurate. Moreover, the light from a regular lightbulb is i

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The meaning of sentences is a notoriously tricky beast to nail down. In spite of the ease at which we manage to understand new and unfamiliar expressions every day most of us would be at a loss if asked what that understanding consists in. In contemporary philosophy linguistic meaning is often conceived of as a relation of referring or representing things in either some possible world or the actua

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Studies have shown that four years is a milestone when it comes to the development of explicit Theory of Mind (ToM). But recent studies have suggested that it is possible for younger children to show this ability explicitly, given that the test conditions are modified. The aim of this current study was to examine whether a more ecologically valid test setting could increase performance in a false

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The Church of Sweden has a long history of social work, and until year 2000 the Church of Sweden was a part of the government. Officially, the divorce between the two has not implied other changes than that each one is now in charge of its own economy. This study was done with a qualitative method in which semi-structured interviews were conducted with three deacons and three social workers. The a

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Occupational health and safety management systems are widely used as a systematic approach to managing occupational health and safety in organizations. One important element of which is the development of Standard Operating Procedures to ensure uniform written safety procedures throughout the organization. Such procedures are sometimes restrictive and inadequate to deal with the dynamic and changi

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Multiculturalism has had significant successes with promoting mutual cultural acceptance, inclusion and equality of national and cultural minorities in several western states. It is often praised by politicians and governments due to its emphasis on inclusion of minority-groups regardless of any cultural distinctiveness. Yet, such distinctiveness might be more significant for minorities and their

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As more renewable and intermittent power sources are incorporated into the grid, the need for energy storage solutions increases. Implementation of hybrid energy storage solutions (HESS) could enhance system flexibility and contribute to the development of renewable energy systems. The purpose of this master thesis project is to investigate the technical and economic viability of different configu

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Football, or soccer as the Americans call it, is the world’s most popular sport. Why is that? I believe it has something to do with the simplicity of the game. Compared to a lot of other sports, the only piece of equipment you need to play is a ball. With only a ball, a game of football could be played almost anywhere - in the park, at the beach, against a wall or on the street. One of the reason

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Drying clothes is an essential but energy demanding process in modern society. A common way to dry clothes is tumble drying. Electrolux is one of the world leading manufacturers of household appliances and currently is working on a heat pump tumble dryer product. This master thesis is a study of the aerodynamic properties for the internal air flow for the mentioned heat pump tumble dryer. If press

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Floods are expected to increase around the world due to climate change, and Scania is especially vulnerable with its elongated coastline and lack of postglacial rebound. Spatial planning has a key role in adapting to these changes and coping with the consequences. This report aims to map out challenges when dealing with flooding in the field of spatial planning in already developed areas and to pr

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This study examines attitudes towards Swedish immigration and minority groups in Sweden among social work students and law students at Lund university. Firstly, this study examines if there are similarities and differences in attitudes among the students by using univariate analysis. Secondly, this study examines if there are any correlations between attitudes and the following variables: age, gen

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Recent decline in wild pollinators have been reported and studies have found a connection to increasing urbanisation, larger homogenous landscapes and increased pesticide usage. The pollinators are important to preserve for various ecosystem services, such as plant reproduction, however the effects on pollination success has not been thoroughly studied in relation to urbanisation. In this study th

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Most studies done on Drosophila are made in labs and focus on genetics, something which has formed a somewhat one-sided field of studies. To counter this bias, this report was based on fieldwork. From a classical ecological aspect, Drosophila populations in southern Scania were investigated in order to put more clinical Drosophila insights in a proper context. According to previous studies, urban

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The Internet, which is the most important component of digitalization, has proved to be a useful, but unfortunately economically difficult channel for the news agency. The rapid shift of digitalization in the 21st century has changed the game plan for traditional fashion journalism. Editors have, through various strategies at the best of their ability, adapted to the new market situation and large