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This paper is interested in the phenomenon whereby Absolut as a brand has become successful regardless of the fact that it promotes a generic product: vodka. However, instead of considering the most established factor for brand success, brand equity, this qualitative study attempts to use a more cultural-based approach in order to delve deeper into the questions of why the consumer actually connec

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This report presents how a theoretical model of an oil-fired boiler is built. This model is built in one dimension and includes heat transfer due to convection and gas radiation from gas to a surface, conduction through a metal and convection from a surface to a liquid. The model is used to analyse how different oil fuels, both fossil and bio-based oils, affects the plant. With the assumptions and

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Arend Lijpharts Consociational Democracy är en av de mest etablerade demokratimodellerna vars syfte är att minska polarisering i etniskt diversifierade samhällen. Uppsatsen ämnar därför undersöka förenligheten mellan Lijpharts maktdelningsmodell och konstitutionen i ett valt fall - Bosnien och Hercegovina för att sedan utvärdera huruvida modellen inverkat på den etniska polariseringen i landet sed

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Plastic is harming life below the water surface as well as land-living animals, including ourselves. It is now a part of our food chain and it’s in our drinking water. Instead of saying: ”The Blue Planet” we will soon be saying: ”The Plastic Planet”. In this project you will see my artistic interpretation of the problems with plastic pollution. The inspiration and understanding of the worl

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I en digitaliserad värld används sociala nätverk allt mer kontinuerligt. De sociala nätverken och plattformarna har fått en ny innebörd och har kommit att bli en avgörande komponent i företags marknadsföringsstrategi. Företag använder sig av influencers som ett marknadsföringsverktyg för att effektivt nå ut till rätt segment i kommunikationen. Influencers och influencer marketing är ämnen som blir

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The emergence of Software-as-a-Service (SaaS) simplifies the implementation of powerful business IT solutions. The notably lower technical knowledge required and the minimum capital investment needed enable non-IT professionals to adapt, develop and operate IT solutions independently. Therefore, research on shadow IT and IT consumerization notes the transformative impact of SaaS on organizational

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Uppsatsen behandlar begreppet skatteflykt och syftar till att försöka fastställa innebörden av begreppet med hjälp av den generellt utformade klausulen i skatteflyktslagen. EU-rätten studeras även då ett nytt s.k. skatteflyktsdirektiv sedan 1 januari i år gjorts gällande för EU:s medlemsländer. De frågor som uppsatsen svarar på är, förutom hur skatteflykt definieras i nationell respektive EU-rätt,The purpose of this paper is to define the term ”tax evasion” and determine the meaning of the General Anti Avoidance Rules, in both national law and European law. The Swedish generally designed clause against tax avoidance consists of four prerequisites, which all need to be fulfilled for the rule to be applicable. The first prerequisite constitutes that the legal act has implicated a substantial

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Detta projektet har gjorts tillsammans med Staffanstorps kommun med syfte att ta fram en svensk och säsongsanpassad salladsbuffé till alla kommunens skolor från förskoleklass till klass 9. I kommunens kostpolicy står det att de strävar efter att ha en hög andel av säsongsanpassade livsmedel och ökad andel lokalt producerade livsmedel. I detta arbete har det tagits fram underlag till en svensk och

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Although rural female poverty is vital component of the China’s poverty, it doesn’t receive enough attentions from government and scholar. In order to draw a better interpretation of rural female poverty and gender inequality that allowing more targeted poverty reduction policies and actions, this thesis examines the gender inequality and within-group differences in female poverty from a wide

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The epidermal growth factor receptor (EGFR) is a receptor involved in cell proliferation. It is frequently overregulated in cancer cells, making it an attractive target for cancer therapeutics. One possible pharmaceutical is protease-X; a protein involved in the cleavage of the EGFR and thus, a way to regulate the receptor’s activity and lead the cancer cells to apoptosis. The aim of this thesis h

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This thesis presents a numerical study of the beyond mean field extended Gross-Pitaevskii equation for a two-component self-bound Bose-Einstein condensate, supplemented by analytical work. We extend the quasi-two-dimensional system's mean field particle-particle contact interaction by quantum fluctuations (LHY-correction). We investigate the formation of self-bound droplets without external co

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Several studies indicate an increase of alcohol consumption amongst older people. The aim of this study was therefore to examine nursing staff’s approach towards older people’s alcohol consumption in nursing homes. What attitude and experiences do nursing staff have concerning older people’s alcohol consumption? How do they relate to the older people’s self-determination regarding alcohol consumpt

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Denna studie syftar till att ta reda på hur nyexaminerade musiklärare ser på sin identitet som musiklärare och huruvida de också identifierar sig som musiker. Genom en kvalitativ intervjustudie har tre informanter svarat på frågor kring valet att bli musiklärare, musiklärarutbildningen och deras tidiga yrkessocialisation. Vägen mot ett yrkesliv som musiklärare förefaller inte för informanterna som

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Thirty years after the fall of communism and fifteen years after Poland joined the European Union, there have been more steps backwards than forwards in regards to gender and sexual equality. From the very beginning, this has been a cause of tension between Poland and the EU. The aim of this thesis is to investigate how the conflicting constructs of sexual citizenship in Poland and Europe affect t

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Tanzania as a tourist destination has traditionally had a nature-oriented focus for the past years. However, cultural heritage is becoming more and more viewed as a source for tourist attractions which raises questions on global and local impact on commodification of culture, and what sort of cultural activities are chosen to attract international and national tourists. This thesis focuses on the