Business and the Brain: Discourses on Neuroscience in Business in the Management Consulting Industry
TITLE: Business and the Brain – Discourses on Neuroscience in Business in the Management Consulting Industry AUTHORS: Katharina Mündlein & Tineke Zwart SUPERVISORS: Carys Egan-Wyer & Katie Rose Sullivan DATE: 22nd May 2013 PURPOSE: The purpose of this thesis is to provide both theoretical and practical insights into the emerging connection of neuroscience and business by revealing