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Malmö's Eco-branding to the Chinese public : a Shanghai Expo case
This thesis is a documentation as well as a reflection on the participation of Sweden‘s third most populous municipality, Malmö, in Shanghai‘s World Exposition (Expo) during summer 2010. Based on my own involvement as a staff member for 1.5 months, in the thesis I wish to explore eco-branding at Malmö‘s official showcase (Malmö Case). I want to look at Malmö‘s eco-branding in an overseas context,
BUILDING UNITY THROUGH LANGUAGE IN MALAYSIA: THE ROLE OF CHINESE SCHOOL
Applications of Cultural Analysis in Marketing in a Mainland Chinese Context
Going Plant-Forward? Dietary Publics and Plant-Based Lifestyle Advocacy in Contemporary China
In Search of a Stressful Free Life: An Examination of Chinese Lifestyle Migration to Denmark
Le – a context-sensitive marker in Chinese
Asymmetry Effects in Chinese Stock Markets Volatility: A Generalized Additive Nonparametric Approach
Doing Ethnographic Research in Chinese Families: Reflections on Methodological Concerns from Two Asian Cities
Acoustic analysis of Chinese fricatives and affricates
The marker le in Mandarin Chinese: A discussion on contextual influence
Modern War on an Ancient Battlefield: The Diffusion of Military Technology and Ideas in the Chinese Civil War, 1946-49
“The Spatiality of Emotion in Early Modern China: From Dreamscapes to Theatricality” by Ling Hon Lam
International trade and carbon emissions : The role of Chinese institutional and policy reforms
Fictional Dictionaries : Power and Philosophy of Language in Contemporary Chinese Fiction
Global Norm-maker as China’s New Brand? An Analysis of the Responsible Cobalt Initiative (RCI)
Sensing China review
Although many of the chapters focus on individual senses, most of them end up demonstrating that no sense works in isolation and that sensation is always social and quite often emotional as well.