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Sammanfattning Marknadsföring är ständigt föränderlig och kräver hela tiden utveckling för att utmana konsumenter. Genom de första bloggarna, skapades en ny marknadsföringsportal som var mer genomträngande än traditionell reklam. Från detta utvecklades influencer-marketing, alltså marknadsföring via sociala medier. Näringsidkare kan använda en influencers plattform som kan en katalysator för ett
This thesis investigates the use of science-fiction film as a medium through which the collective understanding of future urban environments can be discussed. It poses the question of how images of architecture in science-fiction films influence our perceptions and understanding of the future of our lived environments. By focusing on images of fictional future urban environments that have been sel
Speed and visual influence on fashion trends – a study of Snapchat’s impact and significance on the spread of trends in the fashion system through visual images. Today’s fashion system has reached its climax due to technological advances and increasingly speedy nature of how fashion trends are conveyed to consumers. The tool used to examine the thesis of this study was a qualitative text analysis
The city of Moscow has been going through a transformation of its surface transport network during the past decade as part of a broader policy of urban beautification. Despite a renewed interest in public transport, this policy has led to the dismantling of the trolleybus system. This was met with resistance from various groups. Bringing together scholarly discussions on urban growth coalitions an
Popular Abstract in Swedish Kristna, speciellt de av icke-judisk ursprung, som under det första århundradet drog sig undan aktiv medverkan i de traditionella grekisk-romerska kulterna och som i grekisk-romersk kontext kom att identifieras som utövare av något annat än traditionell judendom hamnade snart i ett socio-politisk dilemma. Å ena sidan skapade de tidiga kristnas fria hållning till den judWhen first-century gentile Christians withdrew from the traditional and civic Graeco-Roman cults and increasingly began to be identified by the Romans as not belonging to mainstream or common Judaism, they soon found themselves pressed "between synagogue and state." On the one side, the fact that they did not observe the Torah elicited hostility from Jews who did not want to be identified with a m
Endocrine-disrupting compounds (EDCs) such as hormones and certain pharmaceuticals (i.e. birth control pills, oestrogen replacement products and other steroids) can interfere with the regulatory systems of humans and wildlife. Many of these compounds are excreted by humans and released with sewage. Pesticides and various industrial chemicals such as dioxin and PCBs are also EDCs that often find th
In this thesis diet and health of people who lived in southern Sweden 2300-1100 BCE is studied. The study is based on bioarchaeological analyses of human remains from 46 localities in the areas of Uppland, Närke, Östergötland, Västergötland, and Scania. The studies are based on skeletal remains from a minimum number of 310 individuals that have been analysed both osteologically and biochemically.
With transparency being either a state of clarity or the exposure emptiness, this paper focuses on the practices of transparency, termed ‘transparenting’. Focus on transparenting practices can provide a better tool for understanding the ‘rise of transparency’, and its moral, practical and political aspects. Three types of transparenting are defined: the voluntary transparenting conducted by organ
The paper analyses the hegemony of the growth paradigm through the example of its naturalisation in capitalist production and consumption relations. Applying a combination of theoretical elements from the Marxian tradition, the Regulation approach and Bourdieusian sociology, emphasis is placed on how the growth imperative is reflected in people’s minds and bodies. It becomes hegemonic because it a
This paper analyses the hegemony of the growth paradigm through the example of its naturalisation in capitalist production and consumption relations. Applying a combination of theoretical elements from the Marxian tradition, the Regulation approach and Bourdieusian sociology, emphasis is placed on how the growth imperative is reflected in people’s minds and bodies. It becomes hegemonic because it
This presentation contributes new perspectives to media scandals – a field where both moral and media transgressions are exposed – and illuminates the personal experience of being at the centre of such an event. By using phenomenological and anthropological perspectives upon an extensive empirical material to focus on how the scandal is experienced by the person at the centre of the scandal, the e
How do Chinese queer artists respond to the hegemony of Han-centric, patriarchal, and heterosexual norms, and how do they imagine home through a queer and activist lens? This study explores the visual representation of the queer community by veteran artist/activist couple Shitou and Mingming through an analysis of the photographs and documentaries shot by the artists and their friends since the 19
This chapter introduces the volume by presenting the questions of politics and ethics of representation in qualitative research. It also shows how these are approached in the following chapters through analyses of moments of discomfort in our research practice. We situate our work in critical, feminist and engaged scholarship and discuss how creating representation in qualitative research is linke
Climate change, migration, social injustice and loss of biodiversity are all examples of wicked problems that society is facing. The complexity and boundary-spanning nature of wicked problems require not only new competencies and skills, but also a different mindset. The responsibility of higher education is to ensure that the young people we educate are equipped with the knowledge, competencies a
In this eighth edition of the Excellent MSc Dissertation series, five students present condensed versions of their Master’s theses, completed for the MSc degree in Media and Communication Studies at Lund University. These students presented their dissertations in May 2023 and earned the highest mark. During the Fall of 2023, the dissertations were revised to a shorter length of 14,000 words for pu
