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The purpose of this thesis is to increase the understanding of an organisation’s change process by observing how the non-management of meaning can impact organisational change performance. With an emphasis on technological change, we will draw upon Weick’s theoretical concept of sensemaking to analyse how individuals within such change projects formulate meaning towards events, allowing us to inve
Syftet med den här studien är att undersöka hur individer uppfattar arbetsförhållandena inom hotell-och restaurangbranschen kopplat till flexibilitet och arbetsrelaterade relationer och vilken påverkan dessa innebär för individers uppfattning av arbetet. Med hjälp av teorier och forskning angående servicearbete, flexibilitet och arbetsgruppen, analyseras insamlad empiri från respondenter vilka är
The purpose of this research is to study how organizations in public transportation are viewing branding. We aim for this thesis to acknowledge branding as a tool to create a strong brand. This thesis is of importance due to the influence public organizations within transportation hold for Sweden to reach their sustainability goals. By creating a strong brand public organizations could attract mor
The aim of this research is to combine the concepts of brand authenticity and brand heritage in order to generate a new theoretical understanding of luxury brands from a dynamic perspective. In this regard, the concepts of luxury, brand authenticity and brand heritage are functioning as three theoretical pillars in order to develop a new dynamic framework.
The aim of this qualitative essay is to examine how diversity is interpreted by a company and study how this interpretation is translated into real-life practice, additionally, it aims to identify possible gaps in the implementation process. A bank is chosen as the object of study and the material is gathered through semi-structured interviews conducted with six managers. Furthermore, an analysis
This paper aims to synthesise and build further on recent research of consumer behaviour, in order to explain how the industry affects consumer behavioural intentions towards early phase innovations. The rationale for this relies on the non-accessibility of early phase innovations and the implication that they cannot yet be experienced by consumers, which further means they cannot be objectively e
This study investigates the link between growth or fixed mindset and maladaptive or adaptive coping strategies in students. It is hypothesized that an overall growth mindset leads to adaptive (healthy) coping mechanisms, whereas an overall fixed mindset fosters maladaptive (unhealthy) coping strategies. There is only one study by Doron, Stephan, Boiché & Scanff (2009) available that examines t
This research aims to provide insights for both academia and marketing practitioners regarding traditional companies and the implementation of brand activism within marketing communication. Firstly, by exploring consumer perception in the context of Gillette’s commercial “We Believe”, and secondly by investigating the influence of said perceptions on the brand’s reputational capital. Furthermore,
Purpose We aim to investigate how professionals make sense of the culture in the context of PSFs and how they engage in organizational and professional identification. Methodology The researchers look into the sensemaking processes professionals attach to organizational culture from a symbolic interactionism tradition, while from a critical perspective challenging the mainstream assumptions about
Detta är kvalitativ studie som syftar att beskriva livsföringen i ett traditionellt bondesamhälle på brasilianska landsbygden och samtidigt visa om och i sådana fall hur modernitens framväxt påverkar vardagslivet, med stöd av Anthony Giddens modernitetsteori. Studien visar även inom vilka aspekter som moderniteten är frånvarande. Forskningen baseras på etnografiska observationer och semistrukturer
Studiens syfte är att undersöka om de emitterande bolagens efterföljande avkastning har ett samband med det tillförda kapitalets angivna och faktiska användning på den svenska aktiemarknaden. Den långsiktiga eventstudien har genomförts med en kvantitativ metod och ett deduktivt tillvägagångssätt. Buy-and-Hold Abnormal Return (BHAR) har vidare analyserats som beroende variabel i den multipla regres
Background: In recent years, Sweden, together with the rest of the world, has faced an increased demand of the primary healthcare (PHC), due to a growing and aging population. Innovation has been pointed out as a tool aiding PHC to meet new challenges. Included in the concept of innovation is organizational innovation and innovation facilitating culture. The prior being one type of innovation whil
Within Turkey, claims of an increasing number of forest fires ignited by the Turkish military to ‘strategically degrade the environment’ broke out after the Turkish-Kurdish peace process ended in 2015. These claims are built on little evidence, and fire occurrences are not well documented. Yet, the issue has gained attention through the news and social media in recent years (Nurcan Baysal 2018; St
In this thesis, a house price evolution equation of Denmark's municipalities is proposed and solved using both an iterative optimization algorithm, and a closed form solution using Vector Autoregression. The quality of the solutions is investigated, analyzed and compared. Focus is put on the accuracy of the generated price predictions and to what degree the model parameters follow expected fea
Examensarbetets titel: ICAnder och Monica: En del av ICA:s framgångssaga. En fallstudie av ICA-handlare i Skåneregionen Seminariedatum: 2019-06-04 Ämne/kurs: FEKH19 Företagsekonomi, Examensarbete på kandidatnivå i Strategic management, 15 högskolepoäng Författare: Caisa Erixon, Mohammad Khalil och Hanna Nyremo Handledare: Olof Hallonsten Fem nyckelord: Resursbaserat synsätt, Varaktiga konkurrTitle: ICAnder and MonICA: A part of ICA’s success. A case study of owners of ICA-stores in the region of Skåne. Seminar date: 2019-06-04 Course: FEKH19 Business Administration: Bachelor Degree Project in Strategic Management, Undergraduate Level Authors: Caisa Erixon, Mohammad Khalil, Hanna Nyremo Advisor/s: Olof Hallonsten Key words: Resource based view, Competitive advantage, VRIO, Dynamic
Syftet med undersökningen är att förstå gymnasieelevers för-hållande till ordkunskap: vilka ord de upplever som svåra, vilka strategier de använder för att förstå och förvärva nya ord, och vilken undervisning de önskar. Studien har gjorts i två gymnasieklasser i årskurs 3 på samhällsprogrammet, med enbart modersmålstalare, på en resursstark skola med höga intagningspoäng. Min upplevelse är att ele
The aim of this study is to examine how the need for belonging and search for an identity manifest themselves in the autobiographical works of two gay contemporary writers: Abdellah Taïa and Édouard Louis. Both authors have, during their childhood and adolescence, been confronted with a society that tried to exclude them for being ‘different’ and not fitting in the heterosexual norm. Suddenly, the
The IPCC states that the planet is significantly warming due to effects of climate change. This warming effect has consequences for phenological events. Many species cannot track rapid climate change, resulting in phenological mismatches. This study looks at an extreme weather event and the longer-term effects of climate change. According to the IPCC, extreme weather is linked to climate change. T
Syfte: Uppsatsens syfte är att undersöka hur gymnasielärare upplever och hanterar sin psykosociala arbetsmiljö. Vidare är syftet att undersöka hur lärare använder självledarskap eller andra strategier och hur de kopplas till deras upplevelser av meningsfullhet, begriplighet och hanterbarhet. Metod: Uppsatsen bygger på en kvalitativ metod och en tolkande epistemologi samt ett abduktivt förhållning
