Filetype
Purpose: The purpose of this paper is to research how Air Canada uses their country-of-origin as part of their identity and branding strategy and to find out how a global customer base perceives it. Air Canada was chosen for the main focus of this research, as the airline is leveraging their Canadian country-of-origin as the primary factor in differentiating themselves in a highly competitive mark
This thesis examines the role of diversifying across different industries in determining equity index returns in contrast to the effect of diversifying across different countries. This research aims at investigating the increasing importance of industry diversification. Furthermore, it examines the optimal portfolio for a US investor when diversifying globally within different industries. For cons
Syftet med och utgångspunkten för denna uppsats var att undersöka gymnasielärares resonemang om urval av skönlitteratur till undervisningen i Svenska 1 och Svenska 2. De två frågeställningar som undersöktes och besvarades handlar dels om vilka didaktiska överväganden som lärare gör i samband med litteratururvalet, dels om hur lärarna uppfattar de delar av svenskämnets styrdokument som rör läsning
Carl Jung, the Swiss psychologist, is best known for his theories of the archetypes, which are universal and archaic images that are nestled deep inside the part of the psyche that Jung coined the ‘collective unconscious.’ These can be found in art, such as literature, and be extracted and analyzed. The hero’s journey, which is a story that has been told since the birth of literature, revolves aro
This research investigates the contribution of local currencies to sustainability. I look at a specific local currency scheme (the Bristol Pound, in Bristol, United Kingdom) through a transitions perspective, employing a Transitions Evaluation Framework, Multi-Level and Multi-Phase Perspectives to conduct my analysis. I use a qualitative triangulation approach to collect data, namely semi-structur
Currently, one can witness a Nanotechnology-hype across different economies and sectors based on its significant potential on the nanoscale. This causes debates about Nanotechnology’s future development and whether it can be characterised as a General Purpose Technology (short: GPT). Nanotechnology as an emerging technology benefits from the nanoscale on which many other sectors work, easing the d
For a long time, Amae has been being considered an emotion culturally unique to Japan and an indigenous concept. However, cross-cultural studies are rare and often contain many limitations. Amae is also often associated with the concept of attachment, but the relationship between the two concepts have yet to be determined. The current study was exploratory and aimed to investigate further cultural
An ASIC solution is studied and designed to solve a possible communication interruption due to power failures of automation servers connected in serial topologies. This installation method is widely employed in industrial Ethernet networks. However, it presents a disadvantage, a failure in a network’s node isolates the following nodes until maintenance repairs it. The solution studied during this
Jämfört med andra himlakroppar i vårt solsystem så finns det få välbevarade nedslagsstrukturer på jorden. Vi vet att jorden har påverkats av nedslag från rymden i lika stor utsträckning som övriga planeter och att dessa nedslag har influerat jordens geologiska och biologiska utveckling. När en krater blivit nederoderad så kvar-står mikroskopiska bevis för att ett nedslag skett på platsen, unika föWell-preserved impact craters are rare on Earth, especially compared to other celestial bodies in our so-lar system. However, we know that the Earth has been part of the same bombardment and that impact cratering has influenced the Earth’s geological and biological history. When the morphological evidence of a former impact event has been eradicated, the identification of shock meta-morphic featur
This thesis examines underlying perceptions in Argentina about European culture, class, and environment. In contemporary Argentina, the population is made up of a majority of European descendants, distinguishing it from other countries in Latin America. Probing into the recent migratory history, identities are remolded in order to emulate development and environmental attitudes similar to those of
The purpose of this research is to determine how social media influencers drive the pre-purchase phase of the consumer’s decision-making process and how these drivers differ in regard to hedonic and utilitarian products. Considering the aim to answer how the pre-purchase phase is driven through social media influencers’, and how the drivers differ for hedonic and utilitarian products, a qualitati
Responsibility and freedom : a study in managing copyright and trademark Avsikten med uppsatsen har varit att undersöka sambandet mellan författare och varumärke. Utifrån Moomin Characters Oy och Saltkråkan AB, vilka förvaltar Tove Janssons respektive Astrid Lindgrens rättigheter, har arbetet identifierat verksamheternas varumärken och mål. Varumärken som skiljer sig mellan verksamhet och förfat
Orden trygghet och studiero återfinns i Skollagen (SFS: 2010:800). Som en elev som inte kände trygghet under min egen skolgång och nu med en ämneslärarutbildning i musik i ryggen har mitt fokus hamnat på lärarens uppgift och möjligheter att skapa trygghet och studiero för elever, och mer specifikt för de elever som jag kommer undervisa i musik. Med den ingången är studiens syfte att undersöka vad The words trygghet and studiero (to feel secure and have peace and quiet to study) can be found in the Swedish education act. During my own school years I was bullied and felt unsafe. I now have a master of education in music and my focus has shifted from a student’s perspective to a teacher’s perspective. With this study I therefore want to focus on how teachers can create a peaceful and secure e
By betting on market downturns, short sellers make profits from asset declines. Thus, critics often blame short sellers for being responsible for market downturns and as a consequence, short selling restrictions became a popular phenomenon worldwide post the 2008 financial crisis. During the European sovereign debt crisis regulators in France, Belgium, Spain and Italy imposed a short selling bans
In Germany, prisoners have a constitutional right to rehabilitation (“resocialization”). In the Lebach judgment of 1973, a landmark ruling that served as the basis for the 1976 Prison Act (Strafvollzugsgesetz [StVollzG]), rehabilitation was seen by the German Federal Constitutional Court as part of the guaranteed rights of prisoners to retain their human dignity (Dünkel & van Zyl Smit, 2007, p
In the ever-evolving field of technology, teamwork is as important than ever to stay ahead of the competition. The need for new and fast ways to increase team efficiency is growing within the technology sector. With research showing that a big contributor to team efficiency is group efficacy, the perception that your team has what it takes to handle any coming situations, this research aims to gai
The present article reports the results based on a study that explored the influence of gender-country interaction in the work-life conflict experience among a sample of employees in the health-care industry. It highlights the importance of cultural background, presuming that men and women will experience work-life conflict differently depending on their nationality/cultural background. Additional
In 1947 the municipalities in Sweden received the monopoly to decide on and plan their land. Despite this, over 80 percent of the municipalities in Sweden say they experience lack of housing today. This thesis applies The Homevoter Hypothesis introduced by William A. Fischel in 2001 to try to explain why some municipalities are not able to construct enough housing for their inhabitants. The hypoth
Med molnlagring kommer många fördelar såsom möjligheten till back-up och att användaren kan komma åt sina filer oberoende av plats. Det finns även flertalet säkerhetsrisker med molnlagringstjänster vilket kan äventyra informationssäkerheten. På senare tid har flera attacker mot molnlagringstjänster ägt rum, samtidigt som antalet användare ökar. I denna uppsats har det genom en enkätundersökning st
This essay examines the philosophical questions posed in Virginia Woolf’s famous novel Mrs Dalloway (1925) set in London in the aftermath of World War I. In her unique tone and poetic aesthetics, Woolf deals with questions about war and its aftermaths, evil and oppressive power, time and temporality, duality of life, fear of suffering and death, sacrifice and suicide but also, most importantly, lo
