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Title: Brand loyalty and switching behavior – A case study of the Swedish ketchup market Authors: Marcus Andersson Mattias Hedblad Tutors: Björn Bergenståhl, (Professor) Department of Food Technology, Engineering and nutrition, Division of Food Technology, Lund University Frans Melin (MBA PhD) Department of Business and administration, Lund University Ragnar Sjögren Johansen, (Marketing Manager Sa
En sammanfattning av uppsatsen på maximalt 8000 tecken.
Franchising är ett fenomen som har ökat de senaste åren och vi vill med denna uppsats göra en systematisk empirisk undersökning av dess framgångsfaktorer. Vi har valt att testa detta utifrån Axbergs framgångsfaktorer. Faktorerna har vi utvecklat genom en referensram som möjliggör en betygssättning och analys. Vår hypotes som vi ska testa är: "Axbergs framgångsfaktorer leder till en relativt b
Uppsatsens syfte är att redogöra för kommunal revision i tre svenska kommuner med tyngdpunkt på gransknings- och prövningsprocessen. Vi ska jämföra processerna mellan dessa tre kommuner samt diskutera för- och nackdelar med att ha eget revisionskontor eller att anlita externt sakkunniga. Vi har använt oss av ett induktivt tillvägagångssätt och en kvalitativ metod. Empirin består av sex personliga
Abstract Uppsatsen behandlar ämnena organiatorisk förändring samt varumärkesladding. Även identitet, profil och image diskuteras. I arbetet har vi använt oss av Lindex som fallföretag. Omladdning av ett varumärke blir aktuellt när märkets brand equity stagnerat eller när företag önskar förändra de värden som är kopplade till varumärket. Detta tillsammans med en organisatorisk förändring har varit
Övergångsregeln införs för att lindra beskattningen för de fåmansföretag som drabbades av stora skattehöjningar vid 2006 års reformering av 3:12- reglerna. Den nuvarande regeringen har därför infört en övergångsregel som är en tillbakagång till 50/50- regeln. Det innebär att ägare till mindre fåmansföretag kommer att erhålla en mildare beskattning vid externa försäljningar av företag eller andelar
Uppsatsens huvudproblem: Grunden för uppsatsens problematik baseras på den stora generationsväxling som förväntas ske inom det svenska näringslivet under den kommande tioårsperioden. Enligt en färsk undersökning beräknas cirka hälften av totalt 500 000 svenska chefer då försvinna från näringslivet. Detta beror till stor del på att den beryktade 40-talist generationen kommer att gå i pension och på
This paper presents an analysis of energy dissipation of a decimation filter chain of four half band digital (HBD) filters operated in the sub-threshold (sub-VT) region with throughput constraints. To combat speed degradation due to scaling of supply voltage, various HBD filters are implemented as unfolded structures. The designs are synthesized in 65 nm CMOS technology with low-power and three th
This paper discusses how physical planning works with place-making through urban design to support image creation in a municipality that aims to create a new image for its city. Two large-scale urban development projects in Sweden are analysed. The analysis focuses on official plans and documentation, and expert interviews. It distinguishes how place-making by physical planning happens through aes
The role of oxidants in viral diseases is fairly complex because it includes metabolic regulation both of host metabolism and viral replication. However, a role for reactive oxygen species (ROS) and reactive nitrogen species (RNS) as mediators of virus-induced lung damage is supported by studies and antioxidants can thus be expected to act at many different levels. The aim of the present pilot stu
Objective: To evaluate if the measurement of survivin in the blood of patients with rheumatoid arthritis (RA) undergoing infliximab treatment has predictive value for treatment response. Methods: The study included 87 consecutive RA patients (age 24-89 years, disease duration 18-526 months) treated with regular infusions of influximab. Survivin levels were measured by enzyme-linked immunosorbent a
Cycling as a transport mode has gradually become more attractive in cities during the last 10 years. However, not all cities give due consideration to cycling issues in the planning process. In many transport systems, cycling and issues of vélomobility are still neglected. Recent research considers several aspects of cycling, however, few studies have shown why differences in for example modal spl
Through the concept of friction, this article critically examines how the liberal peace travels across differences, accommodates, as well as is accommodated by the spaces it engages, and how it transforms, enables or constrains local as well as international agency. As the liberal peace interplays with the post-conflict realities three sites of friction are identified and examined in the divided c
Secondary hyperparathyroidism persists after renal transplantation in a substantial number of patients. Primary hyperparathyroidism and secondary hyperparathyroidism are both associated with abnormalities in glucose metabolism, such as insufficient insulin release and glucose intolerance. The association of hyperparathyroidism and diabetes after renal transplantation has, as far as we know, not be
Relative partial cross sections have been measured following photoexcitation of atomic chlorine near the Cl 2p and Cl 1s ionization thresholds. In addition, Breit-Pauli R-matrix calculations have been carried out in the region of the 2p thresholds, and the results are compared with experiment. Owing to angular-momentum considerations, it was found that the resonances associated with the higher 2p(
Background: Classic bladder exstrophy (CBE) is the most common form of the bladder exstrophy and epispadias complex. Previously, we and others have identified four patients with a duplication of 22q11.21 among a total of 96 unrelated CBE patients. Methods: Here, we investigated whether this chromosomal aberration was commonly associated with CBE/bladder exstrophy and epispadias complex in an exten
AbstractObjective: To study trough levels of metformin in serum and its intra individual variation in patients using a newly developed assay. Research Design and Methods: Trough serum levels of metformin was measured once using Liquid Chromatography Tandem Mass Spectrometry (LcMSMS) in 137 type 2 diabetes patients with varying renal function (99 men) and followed repeatedly during two months in 20
