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The Impact of Founder as brand on Customer Based Brand Equity: A case study on CAIA Cosmetics & Djerf Avenue

Purpose: This study aims to analyse how the founder as brand concept can affect Customer Based Brand Equity. The research aims to contribute insights on how founder representation can strengthen or weaken brand perception among consumers. Methodology: This research follows a quantitative, abductive design. Primary data were collected through a semi-structured focus group interview and secondary da

Centre For Retail Research Annual Report 2024 Final Web

Centre for Retail Research at Lund University ANNUAL REPORT | 2024 2 ANNUAL REPORT CENTRE FOR RETAIL RESEARCH AT LUND UNIVERSITY 2024 3 ANNUAL REPORT CENTRE FOR RETAIL RESEARCH AT LUND UNIVERSITY 2024 Introduction Centre for Retail Research – 2024 the final chapter This is the 11th annual report from the Centre for Retail Re- search at Lund University. It is also the last we will send. While trans

https://www.lusem.lu.se/sites/lusem.lu.se/files/2025-04/Centre%20for%20Retail%20Research%20Annual%20Report%202024%20final%20web.pdf - 2025-12-23

Kripke on Necessity : A Metaphysical Investigation

I undertake a metaphysical investigation of Saul Kripke's modern classic, Naming and Necessity (1980). The general problem of my study may be expressed as follows: What is the metaphysical justification of the validity and existence of the pertinent classes of truths, the necessary a posteriori and the contingent a priori, according to the Kripke Paradigm? My approach is meant to disclose the log

Power System Damping - Structural Aspects of Controlling Active Power

Environmental and economical aspects make it difficult to build new power lines and to reinforce existing ones. The continued growth in demand for electric power must therefore to a great extent be met by increased loading of available lines. A consequence is that power system damping is reduced, leading to a risk of poorly damped power oscillations between the generators. This thesis proposes the

Downstream Processing Using Membrane Technology

Membrane filtration is a very gentle separation technique and can be used at low temperatures. This makes it suitable for liquids that contain micro-organisms and/or are heat sensitive, which is often the case in liquids processed in the field of biotechnology. However, one drawback is that these liquids are often very complex, which is a disadvantage when using membrane technology as it makes the

Gods, kvinnor och stickning : tidigindustriell verksamhet i Höks härad i södra Halland ca 1750–1870

The aim of this dissertation has been to examine the growth, development, and organisation of the knitting industry in southern Halland during early modern times. This proto-industrial enterprise was conducted primarily via a putting-out system in the goods districts. Wallen's estate in Våxtorp parish played an active role in the enterprise already from an early stage. During the latter half of th

Biocatalysed redox reactions - Possibilities and limitations

The use of enzymes for synthetic applications is an area of increasing interest. Enzymes have been pointed out to be an environmentally friendly alternative to existing chemical methods, as well as making completely new synthetic routes possible. Over the last decades, much focus has been put on the enzyme group oxidoreductases, which can selectively introduce oxygen and hydrogen into molecules. T

In-Plane Fracture of Paper

The in-plane failure of paper is studied in this work by means of a cohesive crack model from experimental as well as theoretical perspectives. Localized damage at in-plane tension of short paper strips is studied for low strain rates. It is observed that under uniaxial in-plane tensile tests, the evolution of the failure is stable and the damage of the paper strip is localized into a narrow zone

Reasoning by Analogy - A Study on Analogy-Based Arguments in Law

This doctoral dissertation is a study on analogy-based arguments in law. Its overarching aim is to clarify reasoning by analogy in law. A model is proposed for analyzing and assessing arguments from analogy in law. The dissertation shows how analogy-based arguments in law proceed, what form they can be given and separates different steps involved in assessing whether such arguments establish the a

Mass Stabilization, Stability and Settlement in Mass Stabilized Peat

Peat is badly suited as a base for road and railway embankments due to its geotechnical properties. The usual procedure has been, therefore, to excavate peat and replace it with blasted rock. During mass stabilization, the peat is left behind and its geotechnical properties are improved through mixing with a chemical stabilizer, preferably cement or cement in combination with different by-products

Essays on Corporate Exposure to Macroeconomic Risk

Uncertainties in the macro economy are important sources of risk in today’s business world. Unexpected changes in exchange rates, interest rates, and inflation rates can lead to changes in corporate wealth and competitiveness and, in the extension, corporate market values – to what extent is the topic of this thesis. The thesis consists of four essays that explore different aspects of corporate e

Hans (ord) eller hennes? : en könsteoretisk analys av straffrättsligt skydd mot sexuella övergrepp

The criminal justice system in modern western democracies is built on the rights of the one who is being accused of a crime, the subject of criminal responsibility, in relation to the repressive power held by the state. The entire system rests upon rules and principles, aiming at ensuring the rule of law as far as this subject is concerned. The subject is presumed to be autonomous and is set befor

The Victorian Governess Novel

This thesis investigates the Victorian governess novel as a specific genre. A comprehensive set of nineteenth-century governess novels has been examined in relation to contemporary non-fictional sources dealing with governess work and female education. It is argued that by sharing many characteristics regarding presentations of social situations, rhetoric, and argument with the contemporary debate

Lost in Transitions: Sustainability Strategies and Social Contexts

Corporations are increasingly asked to provide innovative solutions to address environmental and social concerns, such as persistent poverty, pollution and climate change. The paradox in this call is that within the current economic logic, most companies will continue to find working at these interfaces problematic. Some sort of tension is inevitable because of the conflicting and competing demand

Religion in Dialogue with Late Modern Society: A Constructive Contribution to a Christian Spirituality Informed by Buddhist-Christian Encounters

In this dissertation I make a constructive contribution to a Christian spirituality for late modern religiously plural society. The words ‘a constructive contribution’ designate the methodological approach of the study. The words ‘late modern religiously plural society’ include the combination of social, political, cultural and economic factors in relation to which the question of spirituality wil

Higher Education for Girls in North American College Fiction 1886-1912

Twenty years after Vassar College welcomed the first American female undergraduates in 1865, the experiences of women college students began to be fictionalized in so-called college stories. This thesis shows how higher education is presented in the novels, collections of short stories, and serialized stories for female readers published before the United States was involved in the First World Wa