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This study examines the generalization process of trademarks from a consumer perspective. The phenomenon verbification, when trademarks are used as verbs, is particularly in focus. Since it is the consumers that determine whether trademarks are generic, this study examines consumers’ role more closely. Through a qualitative study of the trademark Vipps, qualitative interviews has been conducted to
Global environmental issues concern a growing number of people and businesses are expected to communicate efforts towards environmental sustainability. Due to the controversial nature of its business practices and contribution to environmental problems, the oil industry holds a poor reputation and is considered to have a special need to communicate their efforts towards more sustainable business p
Although successful intranet requires active employees that engage in dia-logues to exchange knowledge, the employee is neglected in the research within the field of internal communication on intranet. This study problema-tizes organizations’ high expectations on intranet and highlights the em-ployee perspective. The purpose of this study is to gain a deeper knowledge and understanding of sensemak
Miljöproblemen i Hanöbukten, hur går vi vidare? Att kunna bada och fiska i havet är något som de flesta av oss tar för givet, men är något vi inte kan göra längre. Dessa intressen är hotade på grund av de kombinerade effekterna av klimatförändringar och mänskliga aktiviteter, såsom övergödning, överfiske samt föroreningar, vilka har betydande negativa effekter på flera kustområden runtom i världHuman activities such as eutrophication, overfishing and pollution have significant effects on marine ecosystems. The marine environment of the Baltic Sea is historically one of the seas in the world that has been contaminated for the longest time. This study focuses on Hanö bay, which is a part of the Baltic Sea where the problems are presumed to be of major character. Poor water quality, poor fi
Title: Striving for Contextual Ambidexterity: A Case Study Researching How an Organisation Can Manage the Tensions Brought About by the Strive to Simultaneously Exploit and Explore Date of the seminar: 18.05.2016 Course: ENTN39 Master´s Corporate Entrepreneurship and Innovation Internship and degree project (Master´s thesis 15 ECTS) Author: Alexander Danson and Carl Axel Kierulf Supervisor: Jo
Cash holding strategy is an important financial decision for firms. It is highly related to firms’ operation and development because cash is an important guarantee to meet the business payment and investment opportunity. However, some scholars believe that due to agency problems, too much cash holdings are likely to produce negative impact on enterprise value. Compared to listed firms on Chinese A
Syftet med denna kvalitativa studie var att öka förståelsen för hur medarbetare inom den privata äldrevården upplevde en organisationsförändring. Den huvudaspekt som studerades var i vilken utsträckning medarbetare upplevde att de hade möjlighet att bidra eller vara delaktiga under förändringens gång. Vidare studerades hur de upplevde kommunikationen och informationen under förändringen samt hur dThe purpose of this qualitative study was to increase the understanding of how employees within the private elderly care in Sweden experienced organizational change. The main aspect studied was how the employees experienced their possibility to contribute to the change or participate in the change process. Furthermore the study investigates how they experienced the communication and information du
I takt med att EU skapat sig en större roll för samhandeln mellan de anslutande medlemsländerna har den EU-rättsliga ordningen inverkat på vissa av de nationella rättsystemen. Ett relativt nytt system har frivilligt införts i den svenska rätten vilket behandlar bekämpningsmedel för konkurrensöverskridande samarbeten som karteller. Denna kartellbekämpande ordning, kallad eftergiftssystemet, har intAs the EU has become an important role for the reciprocal trade between the acceding Member States, the legal order of EU has had an effect on some of the national legal systems. A relatively new system has been voluntarily introduced into the Swedish law, with the purpose to combat competitive cross-collaborations like cartels. This cartel enforcement order, known as the Leniency system, has not
Syftet med studien är att undersöka hur sociala entreprenörer i Sverige konstruerar sin organisationsidentitet samt hur de positionerar sig gentemot närliggande aktörer. Vidare vill vi undersöka hur deras identitet skiljer sig från, eller liknar, Corporate Social Responsibility (CSR). Vår studie avser därmed bidra med ny kunskap om hur organisationer som arbetar med samhällsfrågor kan använda sin The purpose of this study is to examine how social entrepreneurs in Sweden construct an organizational identity and how they position themselves against similar organizations. Further on, we aim to examine how their identity differs from, or is similar to, the idea of Corporate Social Responsibility (CSR). Our study thereby intends to provide new knowledge of how organizations working with social
The aim of this study was to examine how mental illness among parents is constructed in children’s literature. The empirical material consisted of seven children’s books published between the years of 2008 and 2015. The method used for this study was Fairclough’s Critical discourse analysis. The empirical findings were analyzed from Hirdmans (1988) theory on gender system to make visible the norms
In today’s fast moving business environment, organisational change is considered a key requisite to remain competitive, however, organisational change can be a double-edged sword as it can create difficulties for individuals in their identity work carried out in the organisation. Moreover, how individuals conduct their identity work in an organisation can amongst other factors be affected by disco
Genom att använda statistiska tester så testas lönsamheten och prognosförmågan av en teknisk analys strategi baserad på candlestick mönster. Analys av Candlestick mönster är en kortsiktig strategi baserad på öppnings-, hög-, låg- och stängningskurser för en finansiell tillgång. Resultaten visar att strategin inte är lönsam på kort sikt och att den inte har någon prognosförmåga när den appliceras pUsing statistical tests, the profitability and predictive power of a technical analysis strategy based on candlestick patterns is tested. Candlestick technical analysis is a short term strategy based on the open, high, low and closing prices of a financial asset. The results show that the strategy is not profitable in the short term and has no predictive power when applied to 29 OMXS30 stocks over
Syftet med denna studie är att se närmare på de teoretiska mekanismerna bakom vapenexport och avgöra hur dessa styrs utifrån länders militära utgifter. Som en sekundär aspekt undersöks konflikters inverkan på vapenexport. En modifierad version av en klassik gravitationsmodell utgör grunden för den empiriska analysen och skattningarna för variablernas inverkan på vapenexport utförs med Pooled OLS.
ABSTRACT Author: Fanny Andreasson and Karl Nilsson Title: The Bachelor of Science Programme in Social Work According to a Student Perspective – a Battle of Discourses Supervisor: Karin Kullberg Assessor: Elizabeth Martinell Barfoed The intention of this study was to examine what conceptions social work students perceive on how their social work education presents the profession of social worke
Landskapsförändringar är ett av de pågående hot som idag leder till en global förlust av arter. Vilda pollinerande insekter, framförallt humlor och solitärbin men även dagfjärilar, svärmare och blomflugor, spelar en mycket viktig roll för den globala biodiversiteten. Dessa arter minskar över hela världen, till stor del på grund av landskapsförändringar till följd av exempelvis urbanisering. Genom Biodiversity loss has been observed globally. Landscape change and fragmentation are the driving causes of this loss, and urbanisation one of the reasons. Pollinating insects are an important organism group as they contribute to the diversity of the wild flora as well as the global food production by performing the ecosystem service pollination. By taking measures to promote pollinating insects in
Dagligen möts vi av budskap om hur man bör leva sitt liv. Hur man blir framgångsrik, finner en partner eller uppnår lycka och inre harmoni. Ett utbrett och relativt billigt sätt att inleda sitt personliga utvecklingsprojekt på är att köpa sig en självhjälpsbok. Föreliggande studie är en kritisk diskursanalys av The Secret som är en självhjälpsbok av spirituell karaktär skriven av Rhonda Byrne. I
This paper investigates the non-flat volatility surface of foreign exchange options, a so-called volatility smile. Foreign exchange options are especially interesting due their liquidity and frequency in risk management. To propose a non-complex model of the determinants of variation in the smile, a principal component approach is suggested. As this approach allows for explanation of the developme
