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Purpose The purpose of this thesis is to explore relevant authenticity-inducing attributes within the consumer good of music, and to identify a channel within which some of these attributes can be mediated efficiently. Theoretical Perspectives The study relies on previous insight from the field of Consumer Culture Theory, authenticity, authenticity-inducing attributes and the construction of s
Title: Is the Honeymoon Over For Instagram? - A qualitative study on how Generation Y reasons about brand marketing strategies Purpose: The purpose of this thesis is to investigate how Instagram-users from Generation Y reason about various forms of marketing on Instagram, in order to contribute with a deeper understanding on how they view brand strategies to reach them as consumers. Theoretical
material Expression Reception and Recall of Narrative Instrument (ERRNI) in six- and eightyear old children with typical language development. ERRNI provides information about a person's narrative skills, including expressive language and story comprehension. ERRNI can be used in a clinical context, by speech language pathologists or psychologists, when evaluating nan·ative skills in both chil
Frågan om rätt till heltid på arbetsmarknaden har länge varit omdebatterad. Kraven på rätt till heltid drivs såväl av de fackliga organisationerna som av politiker. Det kan vara svårt att försörja sig på ett deltidsarbete, och ur den aspekten har den deltidsanställde ett berättigat intresse av att kräva ett så högt arbetstidsmått som möjligt. Arbetsgivaren har å andra sidan ett intresse av att anpThe issue about the right to work full time has been debated for long time. The demand for the right to work full time is driven by the trade union movement as well as by politicians. It can be hard to earn a living when you work part-time, and from that aspect the part-time worker has an entitled interest to ask for such a high employment rate as possible. On the other hand the employer has an in
The aim of this study was to ascertain how school counselors experience the transition from child and youth psychiatry to adult psychiatry that their students go through when they turn 18 years old. The study also aimed to discover the meaning behind the transition in relation to the school counselors’ work situation. We chose to limit our sample of respondents to school counselors at the upper se
Smart wearable technology devices have facilitated self-monitoring that enables control of health and fitness through various metrics that are based on the collected data. Although wearable technology devices can be beneficial for health and well-being, their current level of adoption and commercialisation is still in the early phase, and researchers are attempting to identify the factors that imp
This thesis evaluates the political focus of the Swedish and Finnish green parties by examining their election manifestoes since year 2000. This is investigated through a content analysis with a coding scheme based on theories and previous research about post-materialism and post-material political issues. The theory of Inglehart regarding post-material value change, from material focus to post-ma
This thesis examines the gender balance in Swedish films through the interaction between same-sex characters in front of the camera and the gender balance in creative key roles behind the camera. By analyzing 11 award winning Swedish films using a measuring tool presented in a study from 2015, the results show that neither Swedish films or Swedish film productions can be considered gender balanced
How does anti-tourism affect support for the EU? This question has gained a newly found relevance in recent years, as anti-tourism protests have appeared in many European cities with high levels of tourism. Despite this relevance, some elements of these protests have not received as much attention as they deserve. This thesis will aim to fill one of the gaps in the literature: how anti-tourism soc
The trend towards greater globalisation brings the matter of cultural identity to the foreground. Transnational corporations or business networks are culturally diverse places where cultural othering – simply put, the assumption that someone is fundamentally different from you based on the cultural identity projected on- or associated with them – can significantly impact operations across the hier
This thesis explores the experiences of employees during the technological transition from Skype to Microsoft Teams, focusing on their sensemaking processes. The research investigates how employees interpret and understand technological change, aiming to provide insights that facilitate smoother transitions in workplace technology. Through semi-structured interviews, the study captures a range of
Volunteering - the occurrence of individuals engaging in unpaid labor that benefits others - is considered a paradoxical, yet common phenomenon. The purpose of this study is to enhance the understanding of the volunteering experience in not-for-profit organizations, especially when volunteers feel disappointment and how they respond to it. To fulfill this purpose, the study is done through a quali
Uppsatsen behandlar den europeiska idrottsmodellens förhållande till EU:s konkurrenslagstiftning. I synnerhet problematiseras de europeiska idrottsförbundens monopolställning och detta ska vägas mot intresset av att beakta idrottens specifika karaktär, som uttrycks i artikel 165 FEUF. Uppsatsen belyser de centrala aspekterna av den europeiska idrottsmodellen samt de mål som präglar EU:s idrottspolThis essay examines the relationship between the European sports model and EU competition legislation. Specifically, it addresses the monopolistic position of European sports federations, weighing this against the need to consider the specific characteristics of sports as expressed in Article 165 of the Treaty on the Functioning of the European Union (TFEU). The essay illuminates the central aspec
This study aims to increase the understanding of the parents' experiences with children sitting at home. Furthermore, we want to contribute knowledge of how parents experience the relationship with professionals and how they experience the support offered. The research method we used was qualitative, with six semi-structured interviews. We chose parents because their children are of primary sc
I takt med ett ökat antal nationella, militära rymdstyrkor har frågan om de rättsliga gränserna för militär användning av yttre rymden (outer space) blivit allt mer relevant. Inget rymdrättsligt traktat har antagits eller trätt i kraft sedan 1984 och innebörden av ”fredliga ändamål” (peaceful purposes) i det nuvarande regelverket är därför av betydelse. Fortfarande finns ingen allmängiltig definitThe question of the legal boundaries on military uses of outer space is becoming more and more relevant through recent developments, for instance as the number of national space forces increases. Ever since 1984, no new space law treaty has been adopted or entered into force and the meaning of “peaceful purposes” as stipulated in the current framework is thus relevant. Still today, no authoritativ
SMEs represent the majority of business activity among almost all economies. However, the financial market rarely meets them with appropriate financial products. This study investigates and provides empirical evidence on SMEs' financial inclusion in Kosovo and its impact on the community they operate. The research employs sequential explanatory mixed methods by utilising the World Bank Enterpr
During the Covid-19 pandemic, care for the elderly has attracted major attention, leading to changes in the way home care service is being carried out. In accordance with the Public Health Agency guidelines, this has resulted in distance measures and in the use of extensive protective equipment when dealing with the elderly. The aim of this study was to investigate how these protective measures ha
The aim of this study was to understand how the Swedish district court makes decisions concerning transfer of custody based on the best interest of the child, child’s will and parents rights of their child. The method for this study was a qualitative content analysis of 17 verdicts from the Swedish district courts when a child has been placed in a family home and the child custody case begins. The
This dissertation will analyze how fashion and language is used to create stereotypes in film. Sex and the City will be used as the case study and the aim is to analyze the correlation between fashion and language in the making of the four main characters stereotypes. we will analyze these following questions: Why and in which way is fashion being used in Sex and the City to express sterotypes, an
