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Titel: Viljan att närma sig Seminariedatum: 2018-06-01 Ämne/kurs: FEKH29, Företagsekonomi: Examensarbete i marknadsföring på kandidatnivå, 15hp. Författare: David Elofsson, Amanda Schultz, Oskar Åkerstrand, Handledare: Jens Hultman Nyckelord: Reklamkapital, viljan att närma sig reklam, reklaminställning, informativ och underhållande reklam, Generation Y Syfte: Syftet med denna uppsats är attTitle: Willingness to approach Seminar date: 2018-06-01 Course: FEKH29, Business Administration: Bachelor Degree Project in Marketing Undergraduate Level Authors: David Elofsson, Amanda Schultz and Oskar Åkerstrand Advisor: Jens Hultman Key Words: Advertising equity, willingness to approach, affinity for advertising, advertising value, advertising appeal, Generation Y Purpose: The purpose of

The principle of equality and non-discrimination in employment existed only in a very basic form in the Polish law until the fall of Communism in 1989, even though Poland had already ratified some major international instruments in this area, such as the ICCPR, ICESCR and the ILO Fundamental Conventions. The first positive development in Polish law concerning the principle of equality and non-disc

Syfte: Att beskriva och utvärdera befintliga ägarstrukturers och nuvarande affärsmodells relation/påverkan på småskaliga vattenkraftverks situation, samt studera hur småskaliga vattenkraftverkens affärsmodell kan påverkas av nya ägarstrukturer och vilka konsekvenser detta skulle få för den långsiktiga hållbarheten för småskalig vattenkraft. Metod: Uppsatsen har tillämpat en kombination av fallstudie

Genom att ta bilder i specifika våglängder på växer, från det visuella till det osynliga, kan man ta reda diverse information om växter såsom biomassa och stress. Detta kan man då göra med multispektrala kameror som oftast har varit monterade på satelliter. Satelliter har dock problem såsom eventuella molntäcken som täcker vyn över växterna. Drönare med multispektrala kameror har därmed blivit allVegetation monitoring over time is important in a changing world due to climate change. Remote sensing, especially with the use of unmanned aerial vehicles (UAV), can be utilized to monitor vegetation at flexible scales at an accurate degree. However, the relatively new remote sensing platforms that are UAVs imply the requirement of understanding how to best monitor vegetation in an accurate way w

Bakgrund: Informationsteknologin har genomgått flera dramatiska förändringar under åren. Den senaste stora förändringen var uppkomsten av Internet. Internet skapade billiga och effektiva sätt att koordinera och utbyta information. Det skapade inte bara möjligheter utan även frågor om hur företag borde använda dessa teknologier för att skapa lönsamhet. Ett sätt för företag att svara på des

The Nuremberg International Military Tribunal (Nuremberg IMT), created in 1945, has been put forward by international legal scholars as the first international criminal tribunal, and the starting point of international criminal justice. However, throughout history, there have been other initiatives to try individuals for mass atrocities on the international level, comparable to the Nuremberg IMT t

Syfte: Syftet med studien är att undersöka hur agentteorins och stewardshipteorins mekanismer lämpar sig för att hantera målkonflikter mellan sjuksköterskor och deras chefer inom offentlig sjukvård i Sverige. Metod: Studien utgörs av en kvantitativ undersökning med en deduktiv ansats. En webbaserad enkät skickades ut till sjuksköterskor på Skånes Universitetssjukhus. Enkätsvaren användes för att Purpose: The purpose of this study is to examine if the agency theory or the stewardship theory are suitable for managing conflicting goals between nurses and their managers within public healthcare in Sweden. Methodology: The study was conducted with a quantitative, deductive approach. A web survey was sent out to nurses at Skåne University Hospital. The nurses were asked to respond to a set of

Den här rapporten utvärderar en betongplattas termiskarörelser samt krympning. Betongplattan är approximativt 20m *20 m lång och bred, samt har en tjocklek om 500mm. Vidare undersöks vilka åtgärder och föreskrifter som hindrar plattan från att spricka eller utsättas för stora termiskarörelser. Huvudsyftet är att utvärdera om de observerade rörelserna skiljer sig från de beräknade och, om så är falThis thesis evaluates the thermal movements and shrinkage in a 20m *20 m concrete slab with a thickness of 500mm. Furthermore, it examines regulatory measures and other actions taken to prevent movements as well as cracks. The main purpose is to examine whether the observed movements are equivalent with the calculated movements and if not, whether the difference is of any concern. By the examinati

Sammanfattning Titel: Låt landet lyfta loggan - En kvantitativ studie om country-of-origins-effekters påverkan på företags varumärkeskapital Seminariedatum: 2018-06-01 Kurs: FEKH29 - Examensarbete i marknadsföring på kandidatnivå, 15 högskolepoäng Författare: Johanna Göransson, Leo Sondén Karestrand, Linn Forsberg Handledare: Clara Gustafsson Nyckelord: Marknadsföring, brand equity, varumärkeskapiAbstract Title: Let the country lift the logo- a quantitative study of the country-of-origin effects impact on the brand equity. Seminar date: 2018-06-01 Title of the course: FEKH29 - Bachelor Degree Project in Marketing Undergraduate Level, Business Administration, 15 University Credits Points Authors: Johanna Göransson, Leo Sondén Karestrand, Linn Forsberg Advisor: Clara Gustafsson Key words: Ma

As we’re living in a modern society, most of us have been connected to the water and electricity grid, However, there’re still billions of people who are still lack of reliable water and electricity resource. In some developing countries like India and Philippines, the demand for electricity and water are far more than actual production, which causes frequent electricity and water shortage problem

Footwear is complicated product with different material lamination, making shoe trash a big problem for our environment. This project is to find out what can be done for sustainability in the waterproof footwear industry, cooperating with TRETORN company in Sweden. Literature research, sketches and mockups have been done to understand and evaluate different eco solutions and design concepts. What

With food shortage becoming a growing problem at the same time as the world population increases and cities become more densely populated than ever before, resource efficiency has become a more dire issue than ever. One major problem in food production today is that production efficiency is very weather dependent, transportation is also a big factor in environmental impact and almost half the worl

ASSA ABLOY is seeking a potential way of opening and closing automatic door to save the energy used by air infiltration. This thesis will provide ASSA ABLOY an intelligent swing door control system which aims to reduce more energy loss based on the consideration of human factors, product improvement cost. Air leakage through the building envelope into the building interiors has a considerable imp

: Food is an integral part of our everyday lives, with a plethora of social and commercial activities built around it. Despite being so intensive in resources, a third of the production is destined to be wasted. To comply with the waste management guidelines, redistribution should be society’s priority, especially when considering how many individuals cannot afford food. Interestingly, despite its

Starting off, my initial idea was to create a product for children of divorce, that alternate between their parents homes. By conducting interviews with the target group I found different problem areas that I chose to explore further. The problem of constantly having to pack and unpack clothes and other things was what I decided to take further. By sketching I figured out what the core problem was

Multiple modern methods of statistical feature extraction and machine learning are applied to classification of encoding and retrieval of episodic memories using electroencephalogram (EEG) recordings. Raw data, different time-frequency methods, and multiclass common spatial patterns are used for statistical feature extraction. For each type of feature extraction multiple machine learning algorithm

Titel: Competing With Knowledge - Strategically managing human resources for competitiveness Seminariedatum: 2018-06-05 Ämne/kurs: FEKH19, Examensarbete kandidatnivå i Strategic Management, 15 högskolepoäng Författare: Christina Storckenfeldt, Clara Bengtsson, Emma Lohmander & Sofia Bengtsson Handledare: Niklas Lars Hallberg Nyckelord: Resource-Based View, Competitiveness, Strategic Human ResoTitel: Competing With Knowledge - Strategically managing human resources for competitiveness Seminar date: 2018-06-05 Course: FEKH19, Bachelor Degree Project in Strategic Management, Business Administration, Undergraduate level, 15 University Credit Points (UCP or ECTS-cr). Authors: Christina Storckenfeldt, Clara Bengtsson, Emma Lohmander & Sofia Bengtsson Advisor: Niklas Lars Hallberg Key wor

Engine development for reduced fuel consumption and for the ability to use alternative types of fuels is required as emissions and the limited access of petroleum are issues coupled to diesel engines. Experimental testing is in many cases insufficient and expensive in comparison with simulations for engine development. This thesis is focused on extending a model of a diesel compression-ignition en

Since the boom in global food prices in 2008, governments and companies around the world seek to boost agricultural output and sustain internal food security through the purchase and lease of farmland in Sub-Saharan Africa. There is no consensus in the literature whether land acquisitions by foreign investors are beneficial to the livelihoods of the local people in Africa. This thesis aims to cont